Responsibilities

• Lead the engagement planning and execution efforts across select brands, building journey-based ecosystems of connected experiences that bring the brand’s story to life for customers
• Guide the internal and external brand teams, from concept to execution, on the development of key tactical programs
• Partner with digital strategy and analytics to develop and execute robust measurement and optimization plans
• Serve as a key member of brand core teams, driving stand-out client relationships and shaping internal team excellence
• Horizon scan to identify emerging trends and technologies that can be leveraged internally and with clients
• Actively participate in new business efforts, as necessary

Requirements

• 7-10 years of healthcare marketing experience (pharmaceutical marketing agency experience strongly preferred), stretching across HCP and patient-focused businesses
• Experience conceptualizing and executing core digital tactics (ex. IVAs, CRM campaigns, app development, etc.)
• Strong interpersonal, communication, and presentation skills
• Experience and success in developing and conducting cross-functional workshops
• Deep proficiency in Microsoft Office and virtual whiteboard technology (Miro and/or Mural)
• Passion for innovation and technology and how those things can impact the lives of patients and those who care for them