Director, Endovascular Marketing

Santa Clara, CA (On-site)

$172K/yr – $344K/yrDirector/Executive8+ years expFull time

Posted 4 weeks ago

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Job Summary

Endovascular portfolio ownership: shape upstream and downstream marketing, launches, and pricing to drive revenue and market access.

  • Growth and lifecycle: own lifecycle management, portfolio optimization, and value propositions that deliver clinical and economic outcomes.
  • Cross-functional execution: partner with Sales, Clinical, Medical Affairs, Regulatory, and R&D to ensure commercialization readiness and field adoption.

Job Description

Responsibilities

  • Develop and lead the comprehensive marketing strategy for the endovascular portfolio, including upstream and downstream marketing activities
  • Identify and prioritize growth opportunities through market analysis, competitive intelligence, and customer insights
  • Drive product lifecycle management, including launches, line extensions, and portfolio optimization
  • Lead development of compelling value propositions, messaging platforms, and market access strategies aligned to clinical and economic outcomes
  • Partner with cross-functional teams (Sales, Clinical, Medical Affairs, Regulatory, and R&D) to ensure successful execution of commercial initiatives
  • Translate business strategy into actionable marketing plans with clear KPIs and performance metrics
  • Oversee product launch excellence, including commercialization readiness, training, and demand generation
  • Collaborate with Sales leadership to drive field adoption, sales enablement, and customer engagement strategies
  • Build strong relationships with key opinion leaders (KOLs), healthcare professionals, and industry stakeholders
  • Lead pricing strategy, contracting approaches, and overall profitability management

Requirements

  • Bachelor’s degree required (Business, Marketing, Life Sciences, or related field)
  • 8–12+ years of progressive experience in marketing within the medical device or healthcare industry
  • Prior experience in endovascular, cardiovascular, or interventional specialties strongly preferred
  • Demonstrated experience leading both upstream and downstream marketing functions
  • Proven track record of successful product launches and driving revenue growth
  • Experience working closely with sales organizations and field teams
  • Previous people leadership experience required
  • Experience collaborating with global teams and managing complex stakeholder environments preferred

Preferred

  • MBA or advanced degree preferred
  • Experience collaborating with global teams and managing complex stakeholder environments preferred

Benefits

  • Career development with an international company where you can grow the career you dream of
  • Free medical coverage for employees via the Health Investment Plan (HIP) PPO
  • An excellent retirement savings plan with high employer contribution
  • A company recognized as a great place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune
  • A company that is recognized as one of the best big companies to work for as well as a best place to work for diversity, working mothers, female executives, and scientists

Marketing Team

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