Director of Email and SMS Campaigns

New York City, NY (Hybrid)

$115K/yr – $125K/yrDirector/Executive4+ years expFull time

Posted 6 hrs ago

Job Summary

Lead and grow a team driving email and SMS campaigns, align cross‑department goals, and optimize strategy and engagement across our digital channels.

  • Direct a campaign team to enhance digital engagement and outcomes
  • Partner with other departments to align goals and enable rapid iteration

Job Description

Responsibilities

  • Oversee a team of digital campaigners who manage all regional and national email and SMS campaigns.
  • Through regular check-ins and coaching, grow direct reports’ digital strategy, project management, people management, and communication skills.
  • Lead a weekly team meeting where direct reports collaborate on campaign strategy, messaging, and team process projects.
  • Based on team needs, provide solutions-oriented feedback to organizational leaders on how to improve campaign planning and other internal processes.
  • Monitor and report out on big-picture email and SMS campaign performance, recommending optimizations consistently.
  • Collaborate with leadership of other departments to develop ambitious goals and creative strategies for engagement and supporter-centric campaigns.
  • Lead cross-department coordination with Support Growth and Cultivation, including identifying opportunities for increased collaboration.
  • Maintain a culture of learning, experimentation, and iteration across all our channels. Seek out new practices and learnings from others both within and outside the organization to share with the team.
  • Act in a leadership role in partnering with the Data and Field teams to create integrated user journeys and segmentation strategies.
  • Leverage lapsed data to identify ways to grow our movement and re-engage supporters.

Requirements

  • 4+ years of digital advocacy or digital organizing work for political campaigns or non-profit groups.
  • 1+ year(s) of management experience.
  • Excellent planning skills with the ability to work across multiple teams and campaigns under tight deadlines.
  • Experience leading national campaigns and a track record of successfully increasing digital engagement.
  • Deep commitment to testing, reporting, and analyzing results.
  • Ability to communicate on complex policy in an inclusive and digestible way.

Salaries

Posted range

$115K/yr – $125K/yr

Taken straight from the job posting.

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Director of Email and SMS Campaigns

Everytown for Gun Safety Support Fund Inc. · New York City, NY · Hybrid