Director of E-Commerce & Digital Growth

Boston, MA (Hybrid)

$65K/yr – $80K/yrDirector/ExecutiveFull time

Posted 11 days ago

Job Summary

Own end-to-end e-commerce growth for a growing fashion brand by expanding online revenue, traffic, and the customer experience across Shopify, digital marketing campaigns, and omnichannel initiatives.

  • Lead cross-channel campaigns and partnerships to drive revenue
  • Build scalable, data-driven growth strategies and optimizations

Job Description

Responsibilities

  • Growing online revenue and profitability
  • Increasing website traffic, conversion rates, and customer retention
  • Optimizing the Shopify customer experience
  • Creating and managing digital marketing campaigns
  • Expanding email, SMS, and loyalty marketing programs
  • Developing influencer, ambassador, and affiliate partnerships
  • Improving SEO and AI search visibility
  • Leveraging analytics to drive smarter business decisions
  • Connecting our six retail stores with our online customer experience
  • Identifying new revenue opportunities and emerging digital trends

Requirements

  • Proven success growing Shopify or other e-commerce businesses
  • Experience increasing online sales with measurable results
  • Strong knowledge of SEO, paid advertising, email marketing, SMS, analytics, and customer acquisition
  • Experience with fashion, retail, lifestyle, or consumer brands
  • Excellent project management and leadership skills
  • A data-driven mindset with a passion for continuous improvement
  • The ability to think strategically while executing effectively
  • An entrepreneurial spirit and excitement for building something meaningful

Benefits

  • Flexible schedule
  • Paid vacation and holidays
  • Employee merchandise discount
  • Hybrid work flexibility
  • Professional growth opportunities
  • Direct collaboration with company leadership
  • The opportunity to make a lasting impact on an established and growing fashion brand

Salaries

Posted range

$65K/yr – $80K/yr

Taken straight from the job posting.

Ecommerce Marketing median pay in the United States

$99K/yr

Most pay falls between $75K and $133K. Based on 528 salaries.

See all Queenia Fashion salaries

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Director of E-Commerce & Digital Growth

Queenia Fashion · Boston, MA · Hybrid