Director of Social Commerce & Growth
TaskForce
New York, USA (Remote)
$120K/yr - $150K/yrIn-houseFull-timeDirector/executive5+ years exp.
3 months ago
Director of E-commerce
Fairfield, CA (Hybrid)
Salary Not AvailableFull time
Posted 3 months ago
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Job Description
Position Summary: The Director of E-commerce will play a pivotal role in shaping the future of Calbee America’s digital growth, leading the strategy and execution across marketplaces and e-commerce channels. This role is the single accountable owner of e-commerce performance, driving marketplace excellence, digital shelf quality, and scalable growth across all digital commerce channels. As we build toward the next phase of expansion, this leader will define how Calbee shows up across every e-commerce touchpoint, establishing best-in-class capabilities and setting the foundation for long-term, sustainable digital growth.
Marketplace & E-Commerce Performance
Marketplace & E-Commerce Performance
- Marketplace Ownership: Total P&L and performance ownership of Amazon and other pure play ecommerce marketplaces, focusing on conversion, content quality, and brand presentation.
- Operational Execution: Partner closely with Sales and Supply Chain to ensure strong execution, high in-stock levels, and seamless fulfillment across priority SKUs.
- Metric Optimization: Drive continuous improvements in key digital metrics, including conversion rate, share of search, and ratings/reviews.
- Channel Expansion: Identify and validate emerging e-commerce channels (i.e. TikTok shop, DTC), defining the operating models and unit economics required for successful entry.
- Channel Health: Ensure the “digital shelf” is best-in-class, maintaining high standards for PDPs, product names, product data, imagery, and customer experience.
- Champion a "Digital-to-Shelf" strategy: partner with our internal team to leverage high-intent retail media networks (Walmart Connect, Roundel) and social campaigns to drive foot traffic, converting digital browsers into in-store buyers.
- Execution: Manage external agencies and contractors focused on marketplace operations to ensure accountability and high-quality delivery.
- Benchmarks: Establish clear performance benchmarks for all e-commerce channels to drive long-term growth.
- Analytical Ability
- Communication
- Attention to detail
- Proactivity
- Strategic
- Experience: 10+ years in digital and e-commerce roles, ideally within CPG or high-growth consumer brands.
- Marketplace Expertise: A proven track record of building and scaling e-commerce capabilities, specifically within the Amazon ecosystem.
- Strategy: Experience leading end-to-end e-commerce strategy, from initial marketplace setup to mature performance execution.
- Education: Bachelor’s degree, MBA preferred.
- Demonstrated ability to lead and influence cross-functional and leadership teams
- Northern California, hybrid role (2-3 days per week onsite at our Fairfield, CA office). Open to remote.
Calbee America
Welcome to Calbee America! Our mission is simple yet profound: crafting delightful, natural snacks using premium ingredients that not only taste exceptional but also brighten your day with every bite. Because, let's be honest, isn't that what snacking should be all about?Established in Japan back in 1949, Calbee swiftly rose to prominence as the leading snack food company in the country. In 1970, we brought the irresistible flavors of Shrimp Chips to North America, captivating a whole new audience with our savory offerings. Today, our range of tantalizing snacks continues to expand across the US, offering a plethora of options for those seeking uniquely delicious, better-for-you treats.At Calbee, our flagship brand, Harvest Snaps, continues to expand. With over 13 flavors and varieties to choose from, these crunchy snacks are powered by natural plant protein, fiber filled and crafted from real veggies. Made with authentic flavors and real ingredients, our snacks are always baked to perfection—never fried.From our production facilities in Fairfield, Madera, and Senatobia, we are committed to innovation, continuously launching new products, flavors, and co-manufacturing capabilities. Join us in our quest to redefine snacking, one wholesome bite at a time.For more information, visit www.CalbeeAmerica.com and follow us on social media @HarvestSnaps and @CalbeeUSA. Let's snack smarter, together!
