Director, Direct Negotiation

New York City, NY (On-site)

$140K/yr – $150K/yrDirector/Executive10+ years expFull time

Posted 5 days ago

Job Summary

Own the local broadcast investment strategy, negotiate with stations and rep firms, ensure accurate estimates and post-mortems, and defend client recommendations; partner with data scientists to bring modeling and predictive analytics into planning and help define Known's local TV IP roadmap while mentoring buyers and managing ongoing vendor relationships.

Job Description

Responsibilities

  • Own local broadcast investment strategy for your clients, setting how dollars are allocated across markets, dayparts, and station groups
  • Lead negotiations with stations and rep firms, using Known's portfolio scale to win rates and value-add that a single-client buyer can't get
  • Own the accuracy and the consequences of estimates and posts. Diagnose underdelivery, hold stations to make-goods, and decide when to move money
  • Act as the senior broadcast voice in client conversations. Present the recommendation, defend it, and handle escalations directly
  • Partner with our data scientists and engineers to bring modeling and predictive analytics into broadcast planning, and help set the roadmap for Known's local TV IP
  • Define the standards the rest of the team works to, covering estimating methodology, QA, stewardship cadence, and reconciliation
  • Mentor buyers. Review their work, sharpen their negotiation instincts, and build the bench
  • Manage station and rep relationships as an ongoing portfolio rather than buy by buy

Requirements

  • 10+ years in local broadcast buying, including time leading buys or people
  • Deep command of the local broadcast landscape, including station group dynamics, market nuance, and where the leverage sits in a negotiation
  • Expert-level Mediaocean (Spectra and Prisma)
  • A track record of negotiated outcomes you can speak to specifically, not just buys you executed
  • Fluency in core TV and radio concepts and the judgment to know when the standard approach is wrong for a client
  • Experience bringing insights and analytics into a media buy, and the ability to explain the math to a client who doesn't have it
  • Advanced Excel, including building your own models rather than filling in someone else's
  • Strong quantitative skills and strategic thinking on complex problems
  • Comfort owning senior client relationships
  • Experience with predictive analytics or data science is a plus

Preferred

  • Understanding of the digital video landscape and ability to look at a video plan holistically across broadcast and digital channels
  • Knowledge of National Video

Benefits

  • Unlimited paid time off
  • 401k with company matching and no vesting period
  • Annual bonuses
  • Generous medical plan
  • Paid parental leave
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Known

Known is built on a foundation of two decades of data science, advanced analytics and pioneering technology, all of which power our acclaimed strategy and world-class creative teams. We’re setting a new standard for modern marketing by leveraging the most sophisticated end-to-end operating system for the most innovative brands in the world. The result? Marketing that is predisposed to succeed and scientifically optimized to profoundly impact our clients’ businesses. We do what we do in the most efficient, effective and transparent ways -- and we have a lot of fun doing it, together.

New York, New York, USA
341 employees (87 in marketing)

Salaries

Posted range

$140K/yr – $150K/yr

Taken straight from the job posting.

See all Known salaries

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Headcount Trend

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Director, Direct Negotiation

Known · New York City, NY · On-site