Director, Digital Media

Responsibilities

• Strategic leadership of digital advertising for high compliance clients.
• Developing channel resources and training media staff to find opportunities to increase campaign performance and strengthen skills that help advance their careers
• Partnering with clients and Amsive’s Planning team on client marketing plans and on-site experience to improve their digital performance and profitability.
• Hands-on management and optimization of ads in programmatic DSPs, Facebook Ads Manager, Google Ads, Microsoft Ads, YouTube, Amazon, Pinterest, TikTok, and any other platform that fits our clients’ needs, as needed.
• Ensuring testing schedules are up to date on all accounts, learnings are being applied throughout each account, and that tests focus on the areas with the highest potential returns.
• Collaborating with our Client Experience team to ensure client strategy and performance are being met. Ensure that all reporting explains why things are happening and what Amsive plans to do about it.
• Working with Analytics team on any tracking and reporting requirements.

Requirements

• A minimum of 7 years of hands-on digital advertising experience is required.
• Experience managing sophisticated, demanding clients and client accounts, with a proven ability to increase client revenue and profitability.
• Experience managing and training staff, specifically a matrixed team of managers and specialists.
• Proven ability to find the story within the data. Not just the “what,” but the “why.”
• Proven ability to create strategies that meet client goals and translate those strategies into tactics. Also, a track record of working with clients to make sure their requests and budget plans align with the client’s corporate goals.
• Excellent written communication and interpersonal skills.

Benefits

• Salary starting at $130,000/yr, based on skills and experience
• Paid time off that includes Unlimited Vacation Time, Annual Sick Days, Mental Health Days, and Holidays
• Dental, Vision, and Health Insurance
• 401(k) with a company match program
• Paid Parental Leave