Director, OPX Global Marketing
Westinghouse Electric Company, LLC
Cranberry Township, PA (Remote)
$162K/yr - $203K/yrIn-houseDirector/executive10+ years exp.
13 hrs ago
Director of Digital Marketing
Miami, FL (On-site)
Salary Not AvailableDirector/Executive7+ years expFull time
Posted 6 months ago
Job Summary
Drive integrated digital marketing for ABA Centers of America, owning AI-enabled campaigns and team leadership across SEO, SEM, and automation.
- Owns digital strategy, budgets, and ROI across enterprise, subsidiary, and clinic levels.
- Must-have: 7+ years of digital marketing experience with AI-powered tools.
- Standout: Leadership of a cross-functional team spanning SEO, SEM, email automation, and social.
Job Description
Responsibilities
- Lead digital marketing strategies and campaigns using modern, AI-enabled platforms
- Guide AI Search initiatives (AEO) to strengthen ABA Centers’ visibility in AI-driven search ecosystems
- Develop and Manage digital marketing budgets across enterprise, subsidiary, and clinic levels
- Cultivate a “test-and-learn” culture focused on optimization and improvement
- Own ROI measurement for all digital efforts
- Lead and develop a team across SEO, SEM, PPC, email automation, and social media
- Collaborate cross-functionally to meet business goals
- Provide insights into the digital client journey
ICBD
3.2 Glassdoor
As a robust single family office, ICBD invests in companies and initiatives that disrupt industries, enhance communities, and sustain profitability.The ICBD portfolio of investments includes, but is not limited to:ABA Centers — An autism healthcare provider dedicated to expanding access to high-quality care without the long wait times typical in the field.GateHouse Treatment — Personalized addiction treatment designed for long-term recovery.Exact Billing Solutions — Innovative medical revenue cycle management and consulting.Curative AI — The next generation in AI for healthcare and beyond. The Christopher Barnett Family Foundation — A family-run charitable organization designed to build opportunities, inspire hope, and launch educational initiatives.
Founded in 2019
Fort Lauderdale, Florida, USA
152 employees (11 in marketing)
53% recommend to a friend
47% CEO approval
Marketing Team
Marketing Team Size
10 (7% of company)
Median Career Experience
11 years
Median Tenure
3.6 years
People
Founders / CEO
Traffic Signals
Monthly Visitors
1.8K
Traffic Source Mix
Search
28.7%
Direct
50.5%
Referral
5.3%
Social
14.2%
Paid
1.3%
Headcount Trend
Current headcount: ~152
Links
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