Responsibilities

• With a focus on client deliverables, as well as broader agency responsibilities, the Director uses their knowledge base to lead their team(s) of Investment professionals
• Allocate team resources based on account priorities and deliverable timelines, create and maintain team dynamics with a focus on consistent learning and innovation
• Provide thought leadership surrounding the overall video marketplace landscape while being the leading voice and knowledge source of cross-platform video within the client team
• Oversee clear performance metrics and develop associated reports (in collaboration with Strategy and Marketing Science) to measure KPI’s, utilizing campaign results to optimize learning and ensure continuous improvement
• Some leadership of larger, agency-wide negotiations that demand advanced skills, relationships, and marketplace sensibilities
• Within partner relationship, leverage client spending and agency positioning to derive the clearest advantages for the client from both quantitative and qualitative standpoints

Requirements

• Extensive video buying experience across Linear, Digital and Advanced TV environments - Understanding of video marketplace dynamics and ability to formulate and present investment strategies & POVs
• Ability to foster a strong, cohesive working team, providing leadership and instruction
• Knowledge of the principles of advertising, marketing, and media (minimum of 10 years of industry experience)
• Knowledge of the dynamics of media
• How each media element performs alone, how they perform together, and how they are constantly changing
• Strong overall communication skills with a focus on presentation excellence
• Track record of leadership, accountability, and strong relationships across the industry