Responsibilities

• A company-wide customer lifecycle strategy; from onboarding and adoption through expansion, cross-sell, and win-back
• Community programming across digital forums, user groups, cohorts, and customer advisory boards
• Omnichannel engagement across email, events, social, and direct channels, with a disciplined test-and-learn approach
• Customer advocacy and proof point development resulting in case studies, video, analyst engagement, and co-branded partner initiatives
• Vasion's signature customer events, including an annual Customer Summit
• NPS and customer insight programs that inform strategy across the business
• A team and budget, with the autonomy to build something that lasts

Requirements

• A senior marketing leader with 12+ years of experience in customer marketing, lifecycle strategy, or customer expansion, with tangible outcomes and evidence of success to show for it. You've carried an expansion quota, built programs at scale, and connected marketing motion to measurable revenue impact. You understand community as a growth lever, not just an engagement metric, and you bring the strategic range to move fluidly between vision and execution.
• Hands-on experience with Marketo (or similar), Workfront (or similar) and Salesforce is required. Remote-first mindset and comfort operating in a high-growth environment are essential.

Preferred

• Vacation Bonus
• Flexible paid time off
• Paid parental leave
• Training/Advancement opportunities

Benefits

• Flexible work environment
• Vacation Bonus
• Flexible paid time off
• Paid parental leave
• A full suite of traditional benefits
• Training/Advancement opportunities
• Onsite perks include gym, pickleball, snacks & drinks, arcade, theater room, etc.