Director of Content Creation

Chicago, IL (Hybrid)

$124K/yr – $135K/yrDirector/Executive7+ years expFull time

Posted 5 weeks ago

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Job Summary

Own the end-to-end content engine for multi-format video and creative across B2B and B2C, running two on-site studios and a contractor ecosystem to publish fast and everywhere.

  • Content Production Ownership: manage intake, production, atomization, and distribution to fuel brand and product storytelling across YouTube, Reels, TikTok, and Shorts.
  • Asset Multiplexing: drive content atomization and repurposing to 5+ deliverables per shoot while maintaining visual and tonal consistency.
  • Platform & Collaboration: partner with Product Marketing and guide the creative direction while integrating AI tools to speed scripts, rough cuts, auto captions, and thumbnail generation.

Job Description

Responsibilities

  • Own end-to-end content production across video, creative assets, and multi-format deliverables for B2B and B2C audiences
  • Operate CompTIA's two on-site studios as a high-output content factory for interviews, demos, thought leadership, and product content
  • Develop a repeatable content creation process that scales: intake, production, atomization, distribution
  • Identify gaps in the content calendar and fill them through repurposed content, quick-turn production, and AI-assisted creation
  • Plan, shoot, light, and edit video content yourself across brand storytelling, product launches, short-form social, and campaign support
  • Produce YouTube and long-form content for brand awareness alongside fast-turn short-form for Reels, TikTok, and Shorts
  • Create recuts and repurposed assets from existing video library through content atomization and multi-format repurposing
  • Champion UGC and creator-generated content as a core part of the content mix, understanding when lo-fi outperforms high production value
  • Establish and maintain visual and tonal consistency across all content and creative assets
  • Ensure brand storytelling connects CompTIA's mission to audiences across B2B and B2C segments

Requirements

  • 7+ years in video production, content creation, or in-house creative roles with progressive responsibility
  • Managed a team/person in a creative leadership capacity
  • Hands-on production skills: you can shoot, light, edit, and deliver broadcast-quality video content yourself
  • Demonstrated experience thinking about content holistically across formats (video, written, social, sales enablement), not just one medium
  • Experience developing content across multiple social channels, including YouTube and IG
  • Portfolio showing range across formats and lengths (hero brand pieces AND fast-turn social content)
  • Evidence of content atomization in practice: one shoot or source asset yielding 5+ distinct deliverables across channels
  • Comfort with UGC, creator content, and lo-fi formats as strategic tools, not compromises
  • Active use of AI tools in creative workflows (not theoretical openness, actual practice)
  • Experience managing freelancer/contractor relationships and production budgets

Nice to Have

  • Experience leading a content department or large-scale content team
  • Proven track record of scaling content programs across formats and platforms

Benefits

  • Health, Dental, and Vision Insurance & FSA/HSA Plans
  • Performance bonus up to 15% of base salary
  • Unlimited PTO & 15 Paid Holidays
  • Flexible Schedules & Summer Hours
  • 12 weeks of Paid Parental Leave
  • Sponsored Costco or Sam’s Membership
  • 401K Retirement Plan with 6% company match
  • Spot Bonuses for going above & beyond
  • Tuition Reimbursement
  • Home Office Allowance
  • Wellness Reimbursement
  • Student Loan Repayment
  • Broadband Stipend

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