Director of Communications and Marketing

USA (Hybrid)

$95K/yr – $110K/yrDirector/ExecutiveFull time

Posted 5 weeks ago

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Job Summary

Own the translation of executive priorities into concrete, messaging-driven campaigns and cross-channel execution while safeguarding brand standards and audience impact.

  • Strategic Translation: Convert priorities into campaigns, timelines, and deliverables that drive clear storytelling across channels.
  • Cross-Org Collaboration: Own the interface with UCM for planning, content, design, and media strategy to ensure brand alignment and quality.
  • Operational Cadence: Manage daily workflows, approvals, and internal communications to maintain cadence and consistency.

Job Description

Responsibilities

  • Converts the Executive Director’s strategic priorities into clear work plans, campaigns, timelines, and deliverables, ensuring leadership priorities are translated into effective messaging and high-quality execution across channels and audiences.
  • Assists the Executive Director with strategic planning, attends meetings on their behalf, and acts as their designee in their absence.
  • Identifies proactive storytelling and marketing opportunities that advance the division’s mission and reputation.
  • Sets standards for brand alignment, messaging consistency, editorial quality, and audience effectiveness.
  • Monitors execution to ensure projects align with strategic goals, messaging priorities, and quality standards.
  • Serves as the primary point of contact between F&O Communications and University Communications and Marketing ( UCM ) for strategic planning, content development, and design support on key projects.
  • Coordinates with UCM to request and manage support for content, design, photography, videography, and digital specialist resources, ensuring F&O projects meet university brand and quality standards.
  • Collaborates with UCM’s Strategic Communications team on media strategy, media response and issues management.
  • Coordinates day-to-day workflow, deadlines, approvals, and cross-functional collaboration to ensure operational continuity.
  • Executes day-to-day internal communications, including staffing updates, website updates and administrative communications.

Requirements

  • Master’s or Bachelor’s and 0-2 years’ experience; or will accept a combination of related education and experience in substitution.

Preferred

  • Experience in a higher education institution.
  • At least three (3) years of relevant professional experience.

Benefits

  • UNC -Chapel Hill offers full-time employees a comprehensive benefits package , paid leave, and a variety of health, life and retirement plans and additional programs that support a healthy work/life balance.
  • exclusive perks for numerous retail, restaurant and performing arts discounts, savings on local child care centers and special rates on select campus events
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The University of North Carolina at Chapel Hill

Carolina’s vibrant people and programs attest to the University’s long-standing place among leaders in higher education since it was chartered in 1789 and opened its doors for students in 1795 as the nation’s first public university. Situated in the beautiful college town of Chapel Hill, N.C., UNC has earned a reputation as one of the best universities in the world. Carolina prides itself on a strong, diverse student body, academic opportunities not found anywhere else, and a value unmatched by any public university in the nation.UNC-Chapel Hill's LinkedIn comments guidelines:Thank you for liking the LinkedIn page of the University of North Carolina at Chapel Hill. This page highlights information about the people and programs at Carolina. Consistent with UNC-Chapel Hill’s Policy on Prohibited Discrimination, Harassment and Related Misconduct, and the North Carolina Campus Free Speech Act, we encourage your comments and opinions as they relate to our posts.This page is actively monitored for relevance. Carolina reserves the right to remove any comments that are not related to the particular post, make unsupported accusations, contain ad-hominem attacks, use obscene language or images, are blatant spam, contain advertisements, or contain inappropriate personal information or sensitive information. Repeated violation of these guidelines or behavior that substantially disrupts the maintenance of this page could result in a user being blocked from the page. Thanks for keeping the page enjoyable for everyone. Go Tar Heels!

Chapel Hill, North Carolina, USA
20K employees (644 in marketing)