Digital Marketing Agency  |  SEO · AEO · CRO  |  Telehealth & Multi-Vertical

Remote (US-based)  ·  Full-Time  ·  Reports to: CEO

On-Target Earnings: $115,000 – $145,000

We’re a tech-enabled digital marketing agency that does three things well: SEO, AEO, and CRO. We work across industries, but telehealth is where the growth is right now, and it’s accelerating.

This is a senior player-coach role. You’ll own every client relationship in the agency, lead a three-person delivery team, run SOW execution and renewals, and be the strategic voice clients hear when it matters most.

If you think in systems, communicate with zero fluff, and actually care whether the work moves the needle for clients, keep reading.

• Own the full client lifecycle: onboarding through renewal, across all accounts.
• Build real relationships with decision-makers at telehealth brands, medical practices, and beyond. Business goals first, marketing KPIs second.
• Lead MBRs and QBRs. Turn SEO, AEO, and CRO data into stories that make sense to people who aren’t marketers.
• Spot churn risks, satisfaction dips, and scope creep early. Handle them before they become problems.
• Find expansion opportunities organically through deep account knowledge. No forced upsells.

• Manage and develop a team of three (SEO strategists, content specialists, CRO analysts). Set priorities. Run 1:1s. Hold the quality bar.
• Own the delivery roadmap. SOW commitments ship on time and stay aligned to client goals.
• Be the bridge between what clients need and what the team builds.
• Create and improve internal processes for onboarding, reporting, SOW management, and delivery quality.
• Track team capacity. Flag constraints. Support hiring as we grow.

• Lead scoping and SOW creation for new and expanding engagements alongside the CEO.
• Navigate scope conversations without flinching. Know when to hold the line and when to renegotiate in the agency’s favor.
• Own contract renewals. Clients re-sign ahead of term end. Documentation stays current.
• Track MRR per client, expansion revenue, and churn risk at the account level.

• Be our internal expert on telehealth marketing: HIPAA compliance, ad platform limitations, patient acquisition funnels, and the regulatory landscape.
• Advise healthcare clients on SEO for high-scrutiny verticals, AEO for health-related AI queries, and CRO for patient conversion.
• Keep up with telehealth trends and virtual care reimbursement changes that affect client strategy.

• 7+ years in digital marketing, 2+ in a client-facing management role.
• Strong SEO expertise with working knowledge of CRO and broader marketing channels.
• Experience managing direct reports or a small delivery team.
• Commercial sense: you’re comfortable creating SOWs, managing scope, and running renewal conversations.
• Communication skills that translate complex data for non-technical audiences.
• Experience in healthcare, telehealth, or a regulated industry.
• Organized and process-driven. Multiple accounts and workstreams don’t faze you.

• HIPAA-compliant marketing strategy experience.
• Proficiency with Semrush, Ahrefs, GSC, GA4, or similar tools.
• Agency background (boutique or growth-stage, under 25 people, multiple hats).
• AEO or AI-search optimization experience (featured snippets, structured data, LLM-optimized content).
• CRO experience: A/B testing, landing page optimization, funnel analysis.

• Trust comes from follow-through, not charm.
• You’re at home in both strategy presentations and tactical standups.
• You fix things without being asked.
• Direct communicator. Delivers hard news without making it harder than it needs to be.
• Healthcare marketing complexity is fuel, not friction, for you.
• Your team performs better because you’re on it.

• Base salary commensurate with experience.
• Performance bonus tied to retention, expansion, and client satisfaction.
• Fully remote, US-based only; ability to work CT times preferred
• Reports directly to the CEO. You’ll have input on agency direction, product offering, and growth.
• Path to VP-level within a year based on performance.
• Employer contribution to health insurance and benefits.