Director, Brand PR - Americas

Atlanta, GA (Hybrid)

$140K/yr – $165K/yrDirector/Executive6+ years expFull time

Posted 3 months ago

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Job Summary

Drive AMER PR strategy and delivery for Halo and Masterbrand across a global agency network, delivering measurable impact and culture-driven campaigns.

  • Must-have: Min 6 years of multi-discipline PR experience with leadership.
  • Standout: Agency network management and global Masterbrand collaboration.

Job Description

Responsibilities

  • Lead the strategy and delivery of the PR function across all brands in the Americas.
  • Develop and execute comprehensive public relations campaigns that enhance brand visibility and reputation.
  • Collaborate with marketing, communications, and executive teams to ensure consistent messaging and alignment with business objectives.
  • Manage media relations, crisis communications, and influencer partnerships to drive positive brand engagement.
  • Lead AMER PR strategy, team and plan to deliver top tier results in the AMER region.
  • Work as part of Global PR leadership team to influence wider global PR Masterbrand strategy.
  • Lead and deliver Halo brand and partnership PR campaigns in AMER, our always-on PR and Influencer strategy + agency strategy.
  • Focus on culture jacking opportunities that create PR that wins hearts and minds and enable global delivery and ROI.
  • Demonstrate agency management capabilities and experience managing an agency network for alignment, impact, efficiency and value.
  • Influence leaders to shape strategy and lead, engage and motivate the PR team.
  • Provide effective reporting, performance data and analytics to measure PR ROI.
  • Be highly creative and connected to popular culture.

Requirements

  • Degree level – preferably in a relevant field of work or an equivalent combination of education and work-related experience.
  • Ability to deliver in a complex, international, matrixed and sometimes ambiguous environment.
  • Ability to keep calm under pressure, drive change, and create advocacy with stakeholders and be comfortable working with, advising (and even coaching) senior executives.
  • Ability to stay on course delivering a medium-term plan while tackling immediate day-to-day challenges.
  • Strong project management skills with the ability to plan work logically, to set and meet deadlines.
  • Proven ability to lead a small team.
  • Min 6 years work related experience with demonstrated proficiency in multiple disciplines.
  • Knowledge of the global media landscape and ability to build relationships with key media stakeholders.

Preferred

  • Strong leadership and strategic thinking skills are essential to inspire and guide the PR team toward achieving measurable results.

Benefits

  • comprehensive package of benefits including paid time off, medical/dental/vision insurance, 401K, and other benefits to employees.
IHG logo

IHG

During 2019, the Leviathan gas platform in the Mediterranean sea is going to be built just 10 km of Dor Beach, even though the gas field is 120 km into the sea!This gas rig and any nearshore gas rigs will ruin Israel’s beaches for generations!An oil spill will poison our marine life and contaminate all of our water sources, including, drinking, bathing and water intended for agricultural purposesThe Gas Rigs will Poison the Air We Breath A simple solution exists - a floating gas platform (FPSO), above the gas field, 120 km into the sea, which is the system that most countries use around the world!A floating gas platform is safer, more reliable, cheaper and pollutes into the environment at insignificant levels.IHG (Israeli Homeland Guards) is a national volunteer-based organization focused on health, environmental protection, and specifically on guaranteeing the fair and correct conduct of governments, corporations and companies towards the citizens and residents of Israel. It is a non-profit organization funded entirely by donations from individuals and groups without any political agenda, who choose to support the organization because they agree with its goals.

Founded in 2017
Kerem Maharal, Haifa District, ISR
89 employees (1 in marketing)

Traffic Signals

Monthly Visitors
379
Traffic Source Mix
Search
32.3%
Direct
42.6%
Referral
16.7%
Social
6.3%
Paid
1.7%

Headcount Trend

Current headcount: ~89

Marketing Team

Marketing Team Size
1 (1% of company)
Median Career Experience
18 years
Median Tenure
36.6 years
Marketing Roles Posted (Last 30 Days)
3