Director Brand Marketing

Bridgewater, NJ (Hybrid)

$171K/yr – $213K/yrDirector/Executive8+ years expFull time

Posted 13 hrs ago

Job Summary

You will own market intelligence, strategic planning and cross‑functional execution to shape sales enablement, product launches and growth opportunities.

  • Lead healthcare market trend analyses and competitive insights that inform brand and channel strategy
  • Collaborate with Sales, Market Access and Business Development to prioritize accounts and activate initiatives
  • Develop prescriber targets and messaging aligned with marketing strategies and sales deployment

Job Description

Responsibilities

  • Increase the organization’s agility and responsiveness by collecting, sharing and providing recommendations on marketplace, customer and competitive insight/threats to Sr. Management, RxLT and Sales teams across all channels & customer types
  • Identifies, develops & implement process to provide high quality HCP prescriber targets aligned with marketing strategies. Inform sales strategies for implementation
  • Manage business & financial simulations at a corporate level for senior management decision support regarding account and initiative prioritization and activation
  • Leads evaluation of healthcare and competitive landscape, identifying insights impacting brand and channel strategy execution
  • Leads advanced planning, analysis, solution development and communication of healthcare market trends in support of internal strategies, new business development opportunities and market growth & optimization assessments
  • Assist Sales division in identifying potential trends in sales force execution, the marketplace and influence evolution in strategy and deployment. Share key learnings, best practices to help shape strategies
  • Partner with Market Access and Sales divisions to help evolve prescriber and payer strategies, new business opportunities and value propositions across the care continuum
  • Partner with Business Development to manage business & financial simulations at a corporate level for senior management decision support regarding account and initiative prioritization and activation
  • Serves as interface between sales execution and marketing strategies with new business wins and product. Actively participates in all relevant meetings
  • Manage the coordination of customer prioritizations and relevant marketing messages

Requirements

  • Bachelor’s degree in business or related medical field
  • 8+ years’ experience in Marketing Commercial Operations including strategy development, execution, and measurement in pharma/medical industry
  • Managing transversal business activities, successfully working in international and cross-functional matrix environments
  • This position will require up to 30% travel

Preferred

  • MBA strongly preferred
  • Broad multi-functional experience including experience in Sales, Marketing, Sales Operations and/or Account Management
  • Ability to develop strategy and plans with the greatest business impact collaboratively with internal and external partners
  • Proven track record of execution excellence
  • Proven ability to make complex decisions when dealing with ambiguity
  • Ability to link strategy to clearly actionable initiatives
  • Ability to understand and anticipate needs from health care providers and decision makers at national and local levels
  • Sense of urgency to deliver both short-term and long-term results
  • Team player with a proactive and collaborative approach
  • Strong ability to work across functions

Benefits

  • Nestlé offers performance-based incentives and a competitive total rewards package, which includes a 401k with company match, healthcare coverage and a broad range of other benefits. Incentives and/or benefit packages may vary depending on the position. Learn more at https://www.nestlejobs.com/nestle-in-the-us-benefits
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Nestlé Health Science

Nestlé Health Science is a leader in the science of nutrition, committed to redefining the management of health. We offer an extensive portfolio of science-based consumer care, medical nutrition and pharmaceutical therapies. Headquartered in Switzerland, we have more than 12,000 employees around the world, with products available in more than 140 countries. We see opportunities to improve health through nutrition everywhere. Our expertise areas of active lifestyle nutrition, including vitamins, minerals, herbals and supplements (VMHS), medical nutrition, and pharmaceutical solutions, are rooted in science and cover every facet of health: prevention, maintenance, and treatment. We are redefining the way consumers and healthcare professionals approach the management of health. With a focus on areas including food allergies, metabolic health, gastrointestinal health, healthy aging, and adult acute care, we leverage our extensive research and development networks to unlock the power of nutrition. The wide range of solutions we offer across the spectrum of life has one common denominator: science-based products that help people live their best lives.

Founded in 2011
Lausanne, Vaud, CHE
6.4K employees (723 in marketing)

Salaries

Posted range

$171K/yr – $213K/yr

Taken straight from the job posting.

See all Nestlé Health Science salaries

Marketing Team

Marketing Team Size
612 (10% of company)
Median Career Experience
16 years
Median Tenure
3.8 years
Marketing Roles Posted (Last 30 Days)
3

Traffic Signals

Monthly Visitors
50.1K
Traffic Source Mix
Search
50.1%
Direct
36.8%
Referral
7.7%
Social
4.1%
Paid
1.1%

Headcount Trend

Current headcount: ~6.4K

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Director Brand Marketing

Nestlé Health Science · Bridgewater, NJ · Hybrid