Director of Brand and Communications Operations at Harmony Senior Services | Charleston, SC

Harmony Senior Services

Director of Brand and Communications Operations

Charleston, SC (On-site)

Salary Not AvailableDirector/ExecutiveFull time

Posted 2 months ago

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Job Summary

Drive unified brand and communications operations across the company to ensure consistent messaging and coordinated campaigns.

Prepare and manage centralized coordination for all marketing and communications initiatives.
Must-have: Strong cross-functional collaboration across marketing, operations, and sales to align brand standards.
Standout: Liaison across multiple departments and external partners to deliver one voice and one brand standard.

Job Description

Responsibilities

34 Broad Street, Charleston, South Carolina 29401
The Director of Brand & Communications Operations serves as the central operational hub for all company communications, marketing workflows, brand execution, and cross-functional project coordination across the organization.
This role ensures that all communications, campaigns, initiatives, and brand standards are aligned, executed consistently, and delivered on time across communities, departments, and digital platforms.
This individual acts as the bridge between operations, sales, marketing, engagement, memory care, dining, HR, and external digital partners to ensure the organization operates with one voice, one brand standard, and one coordinated communication strategy.
The Director of Brand & Communications Operations is responsible for managing communication flow, setting timelines and expectations, ensuring accountability to deliverables, and supporting the successful execution of strategic initiatives company-wide.
This role reports jointly to the VP of Marketing and the SVP of Sales & Marketing.
• Serve as the centralized point of coordination for all company marketing and communication initiatives.
• Ensure brand consistency across all departments, communities, campaigns, presentations, collateral, social media, digital marketing, and external communications.
• Establish communication workflows, project timelines, approval processes, and execution standards.
• Manage and prioritize incoming marketing and communication requests from departments and community teams.
• Oversee project tracking to ensure deliverables are completed accurately and on time.
• Act as the liaison between corporate departments, regional teams, community leadership, and external marketing vendors.
• Coordinate communication flow between sales, operations, memory care, engagement, dining, HR, recruiting, digital marketing, and community teams.
• Facilitate alignment meetings and implementation planning for major company initiatives.
• Manage communication and workflow between internal stakeholders and digital marketing partners/agencies.
• Build and maintain company-wide communication calendars and project timelines.
• Ensure communities receive timely communication, resources, and implementation guidance.
• Support rollout strategies for new programs, initiatives, campaigns, and operational changes.
• Assist in creating implementation guides, communication templates, and operational support materials.

Benefits

- 401k + Fulltime & Part-time Benefits Packages
- Training, Development & Career Laddering
- Great work-life balance
- Flexible Scheduling

Harmony Senior Services

Harmony Senior Services is a fully-integrated management services company led by proven executives with over 100 years of combined experience and a record of successfully managing, marketing, planning, training, consulting to and turning around operations in the senior housing industry. Harmony has developed a unique care strategy to enhance its senior care services that includes aging in place services, short stay respite services and Alzheimer’s services, resulting in a continuum of care for its senior residents. These core competencies have positioned Harmony to fill a gap between the majority of independent living operators who do not have the ability, the capital, nor the interest to provide care-driven senior housing, and the assisted living operators who are not equipped to meet the marketing challenges of lifestyle choice based senior properties for private pay facilities.Harmony is an affiliate of Smith/Packett Med-Com, headquartered in southwest Virginia. Smith/Packett is one of the largest senior citizen housing and healthcare development companies in the country, specializing in the design, development, financing, marketing, strategic planning, and operation of healthcare facilities. Harmony Senior Services and Smith/Packett are family owned and operated organizations, which drives the values and goals of all Harmony communities.Harmony Communities are located in the following areas:VirginiaNorth CarolinaSouth CarolinaPennsylvaniaWest VirginiaTennesseeGeorgiaDelawareIndianaOhioKentuckyMarylandWe are family serving families.

Founded in 2008

Charleston, South Carolina, USA

541 employees (12 in marketing)

www.HarmonySeniorServices.com