Responsibilities

• Serve as a trusted strategic advisor to clients, helping define business objectives, audience strategies, measurement frameworks, investment scenarios, and optimization opportunities.
• Lead client discussions around marketing effectiveness, measurement strategy, forecasting, budget allocation, audience insights, and media performance.
• Translate complex analytical findings into compelling, actionable stories that influence client decision-making.
• Present confidently to senior client stakeholders, simplifying sophisticated analytical concepts into clear business recommendations.
• Build trusted client relationships grounded in expertise, partnership, and consultative problem solving.
• Stay ahead of evolving measurement methodologies, privacy changes, AI applications, and industry trends, advising clients on emerging best practices.
• Lead development of advanced reporting, dashboards, and business intelligence solutions that provide actionable insights.
• Partner with media planning and investment teams to evaluate historical performance, optimize channel investments, and improve marketing effectiveness.
• Guide measurement initiatives including Marketing Mix Modeling (MMM), attribution, incrementality testing, experimentation, audience measurement, forecasting, and other advanced analytics approaches.
• Help shape and expand Crossmedia's analytics products, methodologies, and innovation roadmap.

Requirements

• Bachelor's degree in Statistics, Mathematics, Economics, Business Analytics, Data Science, Marketing Analytics, or a related quantitative discipline; Master’s degree is a plus.
• 5-7+ years of experience in marketing analytics, media analytics, business intelligence, or marketing science within a media agency, consultancy, or related environment.
• Deep understanding of media measurement across traditional, digital, retail, commerce, and emerging media channels.
• Experience developing measurement strategies, optimization frameworks, experimentation roadmaps, and test-and-learn programs.
• Familiarity with Marketing Mix Modeling (MMM), attribution methodologies, incrementality testing, and marketing measurement best practices.
• Experience working with data visualization and business intelligence platforms such as Tableau, Power BI, Looker, or similar tools.
• Working knowledge of SQL, Python, or R is preferred but not required; the ability to translate technical outputs into strategic business recommendations is essential.
• Exceptional presentation, storytelling, and communication skills with experience presenting to senior client stakeholders.
• Strong project management skills with the ability to lead multiple priorities, teams, and client engagements simultaneously.
• Demonstrated success leading and developing high-performing teams.

Benefits

• Flexibility to work in hybrid manner with in-office and work from home options (depending on role).
• Open/Flexible PTO/Annual leave with US & UK specific policies
• Sponsored healthcare options and agency-wide physical & mental health support
• 401k with company match (USA), and generous Pension (UK)
• Paid sabbatical at significant milestone anniversaries
• Generous paid parental leave policy
• Life milestone recognition & support
• The Pursuit of Happiness Fund devoted to helping Crossmedians find their happy (be it travel, enrichment class, fitness membership or professional development)
• Cell phone/tech reimbursement
• Student Loan payment plan (US)