Director of AI, Data Strategy & Performance Marketing at US Auto Trust | Irvine, CA | $150K/yr – $300K/yr

US Auto Trust

Director of AI, Data Strategy & Performance Marketing

Irvine, CA (Hybrid)

$150K/yr – $300K/yrDirector/ExecutiveFull time

Posted 2 months ago

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Job Summary

Own AI-powered marketing and sales enablement across acquisition, advertising, CRM, pricing, and retention to drive revenue and efficiency.

Build predictive models for luxury buyer targeting, trade candidate detection, and inventory demand alignment.
Establish attribution and real-time dashboards to optimize cross-channel ROI and decision speed.

Job Description

Responsibilities

Build and deploy AI-driven systems across: Customer acquisition, Digital advertising, CRM automation, Inventory marketing, Pricing strategy, Trade acquisition, Lead scoring, Customer and service retention and Sales process optimization.
Develop predictive models to: Identify likely luxury vehicle buyers and trade candidates, Forecast customer buying cycles and inventory demand, Optimize inventory turn and gross profit retention and Identify high-probability luxury prospects.
Create intelligent attribution systems capable of tracking: Cost per lead, appointment, and sale, Lifetime customer value, ROI by campaign, platform, salesperson, and geography and Incremental revenue generated.
Design and manage AI-powered marketing infrastructure across: Google, Meta, YouTube, TikTok, Email marketing, Influencer campaigns, Dealership websites, CRM platforms, Direct mail and event marketing.
Build executive dashboards and real-time analytics systems to support rapid, data-driven decision-making.
Evaluate and implement emerging AI technologies, including: Generative AI, LLM workflows, AI agents, Automation systems, Predictive analytics tools, Data enrichment systems and AI-powered customer engagement platforms
Train and support internal teams to integrate AI into daily dealership operations and workflows.

Requirements

Deep expertise in AI, machine learning, predictive analytics, automation, and data architecture
Hands-on experience with OpenAI, Claude, Gemini, AI automation platforms, CRM intelligence systems, GA4, Meta Ads, Google Ads, and business intelligence tools (Looker Studio, Tableau, Power BI)
Strong understanding of luxury consumer behavior, marketing intelligence, and operational execution
Ability to combine technical AI expertise with business strategy and performance marketing
Automotive experience preferred, but exceptional AI and growth candidates will be considered
Bachelor’s degree in Marketing, Communications, Data Science, or related field OR 6+ years of relevant industry experience
Strong overall communication and interpersonal skills

Benefits

Comprehensive benefits package (Medical, Dental and Vision)
401(k) match plan
Paid time off (Vacation, Sick, Holidays)
Career growth within a luxury automotive group representing iconic global brands

US Auto Trust

Join the Premier Luxury Automotive Group!At US Auto Trust, we specialize in delivering an unparalleled experience in the world of luxury automotive retail. Since 2018, we’ve proudly offered a curated selection of premium vehicles paired with a red carpet experience that exceeds our customers’ expectations. We are looking for customer-focused associates who are passionate about providing a world-class experience for every client. Why Choose US Auto Trust?We are more than a dealership group—we are a luxury brand ambassador and a growing leader in the automotive industry. Our commitment to excellence extends not only to our customers but also to our team members, who we consider our most valuable asset.What We Offer: • Comprehensive Benefits: Medical, dental, vision, and 401(k) plans. • Luxury Perks: Monthly appreciation events, exclusive team-building experiences, and tickets to premium sporting events. • Career Advancement: Opportunities to grow and succeed in a luxury-focused environment that fosters development and excellence.What We’re Looking For:Team members who embody professionalism, attention to detail, and a passion for delivering the high standards expected in a luxury setting.Ready to Join the Best?If you’re driven to excel in a fast-paced, luxury-driven environment and want to join a team that values your contributions, we want to hear from you. Apply today and take the next step in your career with US Auto Trust.We look forward to welcoming you to the team!

Founded in 2018

Los Angeles, California, USA

43 employees (3 in marketing)

www.usautotrust.com