Responsibilities

• Own the overall vision, strategy, and execution of the Ads Platform S&O roadmap, covering the full sales and campaign lifecycle — from proposal and contracting through execution, invoicing, and reporting.
• Champion and lead the integration of Gen AI across our ads workflows, identifying high-leverage opportunities to drive scalability across the org.
• Partner with Sales and merchant teams to identify gaps in existing workflows; and implement, manage, and scale sales and operations via offshore resources, automation tools, and streamlined end-to-end processes.
• Work closely with Product and Engineering to create and execute quarterly roadmaps focused on infrastructure, tooling, and automation.
• Oversee Ad Operations and manage team leads to scale operations, grow offshore resources, and improve team SLAs.
• Work with internal teams (Billing, Accounting, Finance, Compliance, Legal) to support scaled ways to propose, contract, execute, and invoice campaigns.
• Use data-driven decision-making to run and scale experiments — from new engagement models for Sales to new self-serve tools for Merchants — to drive Ads growth.
• Build systems to improve quality of campaign delivery and overall excellence of what we deliver for our advertisers.
• The Ads Platform Strategy & Operations team is responsible for: 1) Driving sales and campaign lifecycle efficiency via automation and process optimization, 2) Building the platform foundation to help us scale, and 3) Creating simple self-serve tools for merchants to drive GMV growth.