Senior Marketing Operations Manager
Clari + Salesloft
USA (Remote)
$122K/yr - $144K/yrIn-houseFull-timeSenior level
14 hrs ago
Direct Marketing Data Assistant
Charlottesville, VA (Hybrid)
$57K/yr – $64K/yrMid Level1+ years expFull time
Posted 5 weeks ago
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Job Summary
Own data operations for multi-channel donor campaigns with SQL-driven segmentation and data validation, ensuring on-time direct marketing appeals while upholding governance and privacy standards.
- Own data lists and audience segmentation queries for direct mail, email, social, and text campaigns.
- Ensure timely data requests and validate donor records across Salesforce Ascend and Ellucian Advance.
- Investigate data issues, document logic, and maintain repeatable workflows for campaign accuracy.
Job Description
Responsibilities
- Create accurate and complex data lists (approximately 350 per year) for multi-channel marketing efforts.
- Build and maintain audience segmentation queries in Snowflake for direct mail, email, social media, and text campaigns.
- Execute data requests on time to ensure that Direct Marketing appeals drop on schedule.
- Assist in data validation for campaigns, including verifying donor records within Salesforce Ascend and the legacy system Ellucian Advance.
- Investigate and troubleshoot data issues by analyzing query logic and applying problem-solving skills.
- Document query logic and maintain clear workflows for repeatable processes.
- Ensure that information security and privacy standards are met, and that data governance standards are upheld.
- Participate in the Office of Engagement, University Annual Giving & Stewardship, Operations, and External Relations meetings as needed.
- Other duties as assigned.
UVA External Relations
External Relations at UVA encompasses a broad range of pan-University initiatives, including philanthropy, engagement, principal relationship development, corporate and foundation relations, and state government relations, providing operational and administrative services in support of these initiatives. We are a leader in higher education advancement, comprised of the top professionals in the field. As a team, we value: - the Strength of our Community- Being Proactive- Acting Strategically- Relentless Determination
Charlottesville, Virginia, USA
18 employees (3 in marketing)
