Digital Strategy & Engagement Manager

Responsibilities

• Lead the development and execution of integrated digital strategies that advance our mission across social media, email, and web platforms
• Define and manage cross-platform editorial direction and content frameworks, with measurable goals aligned to organizational objectives
• Drive data-informed decision-making, translating analytics and audience insights into strategic adjustments across channels
• Design and lead content testing and optimization strategies to improve engagement, conversion, and impact
• Shape compelling digital narratives and audience engagement approaches that deepen understanding of hunger’s root causes
• Establish success metrics, reporting frameworks, and performance insights to demonstrate mission advancement and inform organizational decision-making
• Ensure alignment and integration across digital channels, campaigns, and constituent journeys, in partnership with Communications, Advancement, and other teams
• Serve as a strategic partner in aligning digital engagement approaches with organizational priorities and supporting systems (e.g., CRM, email, web), in collaboration with cross-functional teams
• Determine resourcing model (in-house vs contractor vs agency) for content and production
• Oversee daily and weekly content development and channel management

Requirements

• Digital analytics and measurement tools
• Marketing automation platforms
• Content management systems (WordPress)
• CRM systems (Salesforce)
• Social media management and advertising platforms
• Digital asset management
• Project management tools (Asana)
• SEO and web optimization practices
• HTML/CSS fundamentals
• Microsoft Office suite and organizational platforms

Preferred

• Nonprofit communications experience
• Community-centered storytelling expertise
• Knowledge of Washington state communities and issues
• The ability to speak additional language(s) is desired but not required
• Digital marketing and analytics is desired
• Experience with digital advocacy campaigns

Benefits

• Medical/dental/vision/insurance
• Long term disability insurance
• Life/AD&D insurance
• Employee Assistance Program (EAP)
• 401(k) retirement plan
• Vacation and Sick leave
• 8 paid holidays; New Year’s Day, Martin Luther King Day, Juneteenth, Independence Day, Labor Day, Thanksgiving Day, after Thanksgiving, and Christmas Day
• Floating holidays for you to use should you observe a holiday not outlined in Northwest Harvests current observed holidays or at your discretion
• Birthday holiday
• Payroll deducted supplemental benefits (Flexible Spending account-HRA and DCE, AFLAC and New York Life plans)