Responsibilities

• Write, edit and curate engaging captions, posts and digital copy that reflect the City of Detroit’s voice, communication priorities and brand standards.
• Collaborate closely with City departments and other internal partners to identify stories, coordinate content and support citywide campaigns and announcements.
• Monitor local and national news, public policy developments, community conversations and emerging digital trends to identify relevant content opportunities and potential issues.
• Translate complex municipal programs, policies, services and public information into clear, timely and accessible digital content for Detroit residents.
• Attend press conferences, community events, City programs and other public activities to capture and publish real time social media coverage.
• Produce and coordinate original digital content, including written posts, graphics, photos, short form videos and other multimedia storytelling assets.
• Monitor the City’s social media accounts for resident questions, concerns and feedback. Respond when appropriate and route inquiries to the appropriate department for follow up.
• Maintain a working knowledge of the City’s departments, services, leadership priorities and major initiatives to ensure content is accurate and relevant.
• Support the planning and execution of social media calendars, digital campaigns and content series in alignment with the City’s broader communications strategy.
• Monitor social media and digital performance, identify audience trends and prepare reports that help strengthen future content and engagement strategies.

Requirements

• High school diploma or GED required. Additional courses in Communications, Writing, or a related field preferred.
• Two (2) years of experience in social media content management, website management, multimedia, or a related field.
• A minimum of two years of professional experience in social media management, digital content creation, multimedia production or a related field is required.

Preferred

• Additional education or professional training in communications, journalism, public relations, marketing, digital media, writing or a related field is preferred.

Benefits

• HEALTH Medical - Eligible for hospital, surgical, and prescription drug benefits. Dental Vision INSURANCE Life Insurance - Optional group insurance available to employee and their family. The City pays 60% of premium for first $12,500 of employee life insurance. Employee may purchase, at own expense, life insurance for spouse and each dependent. Long-Term Disability Insurance (Income Protection Plan) - The City offers disability insurance through payroll deductions for persons who become disabled and who are not yet eligible for a service retirement. PAID TIME OFF Sick Leave Vacation Holidays OTHER LEAVE BENEFITS The City also has the following paid and unpaid leaves; funeral leave, Family and Medical Leave, jury duty, military duty leave, unpaid personal leave,