Responsibilities

• Assisting with copywriting for social media and other digital marketing materials
• Routing, organizing, and maintaining social media and digital assets
• Coordinating consumer and influencer mailings
• Participating in brainstorming sessions and contributing creative ideas
• Conducting audience and consumer research
• Updating and maintaining departmental organizational documents
• Assisting with the evaluation and reporting of ROI for performance marketing campaigns
• Learning strategies to maximize engagement and drive conversion across digital platforms
• Learning and networking with ABRAMS employees, publishing professionals, and fellow interns during this internship experience for academic credit
• Gaining hands-on exposure to the publishing industry, from concept to finished product

Requirements

• Currently enrolled in a college program with a focus/major in English, Communications, Marketing, or Publishing
• Have an interest in pursuing a career in publishing and a passion for books
• Have an interest in social media and digital marketing
• Proficiency in Mac OS and MS Office Suite, with strong knowledge of Excel and PowerPoint
• Working knowledge of Adobe Acrobat Pro
• Working knowledge of social media platforms, including Instagram, X, Facebook, YouTube, and TikTok

Preferred

• Knowledge of Adobe Creative Suite and Canva, a plus
• Exhibit a keen eye for detail and demonstrate strong organizational and time management skills
• Possess excellent writing and communication skills and work well in a collaborative team environment
• Be excited and motivated to learn, grow, research, and solve problems

Benefits

• Over the course of this immersive, unpaid program (offered for academic credit only) , interns will gain meaningful insight into the world of book publishing while contributing to real projects that drive our business forward.
• You’ll learn alongside experienced professionals, develop practical skills in your area of interest, and participate in opportunities designed to broaden your understanding of the publishing industry.
• Our goal is to help prepare the next generation of publishing talent while fostering a passion for books, art, and culture.
• This internship provides exposure to both creative and analytical aspects of digital marketing while offering insight into how publishing brands connect with audiences across platforms.