Responsibilities

• Lead integrated social media programs across organic, paid and influencer workstreams, translating strategy into smart, compliant, platform-native execution.
• Lead complex client engagements with confidence, helping teams deliver strategic, high-quality work that drives measurable impact.
• Bring clarity and momentum to client programs by pairing strong creative instincts, sharp copy and smart storytelling with organized, insight-led execution.
• Serve as a trusted day-to-day client lead, running recurring, ad-hoc and planning meetings with confidence, clarity and a little spark.
• Connect the dots across social, paid, influencer and performance data, turning analytics into clear insights, recommendations and senior-level narratives.
• Stay one step ahead of client needs, bringing thoughtful solutions, clear next steps and a steady hand to help programs run smoothly from planning through execution.
• Champion responsible AI adoption across social workflows, using tools like Microsoft Copilot, Canva, social listening platforms and analytics dashboards to improve research, ideation, content development, reporting and presentations.
• Help teams use AI with good judgment, keeping healthcare accuracy, client privacy, compliance and brand standards at the center.
• Partner with colleagues to identify opportunities to expand, refine or elevate social media programming across existing accounts.
• Contribute to growth opportunities by shaping smart social POVs, strategic recommendations and pitch-ready thinking.

Requirements

• 7–10 years of social media, digital marketing or integrated communications experience, ideally in healthcare, biotech, pharma or another regulated industry.
• Agency experience in a client-facing role, with the ability to manage multiple accounts, assignments and stakeholders at once.
• Experience leading teams, managing performance and supporting the development of direct or indirect reports.
• Comfort balancing hands-on client work with team leadership, internal initiatives and business development support.
• College degree required; BA or equivalent preferred; understanding of FDA, fair balance, adverse event and client review considerations preferred.
• Deep understanding of social platforms, audience behavior and content best practices across organic, paid and influencer-led programs.
• Experience building strategic plans, channel recommendations, paid social approaches and insight-led performance narratives for senior stakeholders.
• Fluency with social buying, publishing, listening, analytics and AI-enabled tools, including platforms such as Meta Business Manager, LinkedIn Ads, Sprinklr, Sprout Social, Brandwatch, Microsoft Office and Canva.
• Strong communication, organization and judgment, with the ability to synthesize inputs, shape strong copy, delegate effectively and keep work moving.

Benefits

• Comprehensive benefit program tailored to your region, including generous holiday and paid time off, private medical, dental, and vision plans, and support in saving for the future.
• Free snacks to keep you running all day long.
• Mental wellness coaching and support.
• Access to more than 13,000 online classes with LinkedIn Learning.
• Real Hybrid and Regional Teams (Real HART) approach to foster collaboration, learning, innovation, and meaningful relationships while providing flexibility where appropriate.