Responsibilities

• Lead and manage the Strategists and Paid Media Specialists, and partner with design team where applicable to ensure client deliveries are met on time with high quality.
• Drive customer expansion and retention to company budgeted levels.
• Provide direct supervision, mentorship, and performance management for department managers and team members.
• Foster a culture of accountability, innovation, and professional growth.
• Align cross-functional teams to ensure seamless client delivery, client engagement, reporting and consistently high quality of service.
• Manage the team’s delivery of all SEO, content, paid search, and social media services for Nifty clients.
• Ensure service teams meet or exceed client KPIs and business goals (traffic, lead generation, conversions, ROI).
• Partner with account managers to support client communications, escalations, and monthly business reviews.
• Maintain a strong understanding of client expectations and deliverables to ensure long-term satisfaction and retention.
• Provide weekly reporting to Managing Director on the key metrics for client success.

Requirements

• Bachelor’s degree in Marketing, Business, Communications, or related field (Master’s preferred).
• 7+ years of progressive experience in digital marketing, with expertise in SEO and Paid Media.
• Strong understanding of website development, content marketing, and analytics.
• Proven ability to lead teams in delivering measurable results across multiple channels.
• Excellent client-facing communication and presentation skills.
• Highly analytical, data-driven, and results-oriented.
• Experience working with professional services industries is a strong plus.
• Experience in digital marketing for the legal market is preferred.
• Must be able to lift at least 20 pounds.
• Certain management positions might be required to occasional travel.

Preferred

• Experience with professional services industries is a strong plus.
• Experience in digital marketing for the legal market is preferred.