Responsibilities

• Define the enduring, strategic channel approach for our Paid Social program
• A/B testing, tracking, and strategies, including test ad copy, landing pages, visual assets, audience targeting, and other variables to improve performance of ad spending
• Curate platform-specific creative content to drive our messaging priorities. Procure creative assets from cross-functional partners and ensure assets meet Paid Media requirements
• Create relevant advertising audiences using 1st and 3rd party data
• Leverage insights to enhance activation results through measuring and optimizing KPIs
• Seamlessly deliver, manage, and drive continuous improvement for Paid Social programs

Requirements

• Proven skills, education, and/or applicable certifications in Performance Marketing vertical, performance optimization & analytics, reporting and/or marketing channel management
• A commitment to learn and apply Aritzia's Values and Business and People Leadership principles
• The ability to collaborate fluently with cross-functional partners and manage multiple priorities at once
• A commitment to quality and investing in results that add value to the business
• Knowledge of luxury fashion brands and eCommerce apparel experience (preferred)
• Hands-on-keys experience within Ads Managers (preferred)

Preferred

• Knowledge of luxury fashion brands and eCommerce apparel experience (preferred)
• Hands-on-keys experience within Ads Managers (preferred)

Benefits

• Product Discount — Maybe you’ve heard of our famous product discount? Or our exclusive private shopping events? You have now.
• Baby Leave Program — We provide up to 16 weeks of paid time to support you and your growing family.
• Aritzia Virtual Wellness — Because your health, happiness and safety matter, we provide 24/7 resources to support you in your wellbeing goals, whether they’re physical, mental, social or financial.
• Aspirational Workplace — Our offices are specially designed to be spaces of creativity, productivity and inspiration.
• The Extras — We also offer a multitude of other perks like snacks and refreshments, dry-cleaning, hotel, restaurant discounts, health and wellness discounts, and self-care promos.