Digital Media Services Specialist II

USA (On-site)

$58K/yr – $70K/yrMid LevelFull time

Posted 10 days ago

Job Summary

Own and optimize PPC and digital advertising campaigns for multiple clients, driving performance insights, ROI, and growth across platforms.

  • Own setup, optimization, and reporting of campaigns
  • Identify opportunities and propose tests to expand digital advertising from current clients

Job Description

Responsibilities

  • Manage digital advertising & all auction-based placements (including YouTube, Google Adwords, and Microsoft AdCenter, to name a few)
  • Performance reporting with insights and optimization recommendations
  • Develop and continue to expand keyword lists, ad copy, and landing pages
  • Track and manage budget spending and ROI
  • Explore and recommend innovative and creative digital advertising solutions and tests
  • Identify and propose areas of opportunity to expand digital advertising business for current clients
  • Must be a team player that is also comfortable working independently
  • Ensure implementation of best practice guidelines and follow company processes
  • Setup and ongoing optimization and management of PPC/Digital Advertising campaigns for multiple clients
  • Analysis of campaign data and reporting on recommendations and strategy on a monthly basis

Requirements

  • Understanding the inner workings of websites, analytics, digital advertising, and SEO
  • Proficiency in Google Sheets and Excel
  • Be extremely accountable and resourceful
  • Possess presentation skills
  • Excellent verbal communication, and be a master in karate (just kidding).
  • Willingness to learn

Benefits

  • Medical, Dental & Vision Healthcare Plans
  • New Hire Stipend for Home Office Set-Up
  • Generous PTO
  • Paid Holidays, Floating Holiday, Volunteer Day, Recharge Day
Cars.com logo

Cars.com

2.5 Glassdoor

Cars Commerce is an audience-driven technology company empowering automotive that simplifies everything about buying and selling cars. The Cars Commerce platform includes the flagship automotive marketplace and dealer reputation site Cars.com, innovative digital marketing technology and services from Dealer Inspire, industry-leading trade-in and appraisal technology from AccuTrade, an exclusive in-market media network, and powerful and predictive AI technologies that enable more efficient and profitable retail operations. Cars Commerce is the essential partner to stay one step ahead in automotive.

Founded in 1998
Chicago, Illinois, USA
2.1K employees (312 in marketing)
0% recommend to a friend

Salaries

Posted range

$58K/yr – $70K/yr

Taken straight from the job posting.

See all Cars.com salaries

Marketing Team

Marketing Team Size
260 (12% of company)
Median Career Experience
14 years
Median Tenure
4.2 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
187K
Monthly Google Ads Budget
$19.4K
Traffic Source Mix
Search
28.7%
Direct
30%
Referral
27.9%
Social
2.2%
Paid
9.4%

Headcount Trend

Current headcount: ~2.1K
Cars.com logo

Digital Media Services Specialist II

Cars.com · USA · On-site