Digital Media Manager (Search + Social) at Dunn&Co. | Tampa, FL | $47K/yr – $60K/yr

Dunn&Co.

Digital Media Manager (Search + Social)

Tampa, FL (Hybrid)

$47K/yr – $60K/yrMid Level2+ years expFull time

Posted 5 weeks ago

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Job Summary

Own channel strategy and measurement for paid search and social campaigns while coordinating with brand goals and client outcomes.

Own channel mix, audience targeting, KPIs, and flighting aligned with brand and client goals.
Plan and manage paid search and social campaigns with tracking, bid management, testing, analytics, and regular reporting.
Present strategy and analytics to clients and lead weekly calls and planning sessions.

Job Description

Responsibilities

Strategizing recommendations for channels, audience targeting, budget, flighting, KPIs and benchmarks, conversion events, and appropriate creative messaging in alignment with brand strategy and client goals.
Programming and managing paid search and social media campaigns. Responsibilities include campaign goal setting, conversion tracking infrastructure, bid management, A/B testing, analytics tracking and interpretation, regular optimizations, reporting, invoice reconciliation, and budget stewardship.
Developing paid search campaigns including keyword research, campaign architecture, and copywriting for Responsive Search Ads.
Presenting strategy, analytics and reporting, and participates in weekly client status calls, annual planning meetings, and/or brainstorms.
Continually evaluating and recommending additional digital media platforms and tactics that could positively impact our clients’ businesses.
Proactively communicate with clients and internal teams on a daily basis.

Requirements

2-5 years of relevant experience across paid search and paid social media , agency experience is preferred
Leads day-to-day efforts across 3-5 client accounts with support and oversight from the Digital Media team leaders
Possesses strong organizational skills and communication skills (both verbal and written)
Possesses above-average math skills with proven ability to analyze and interpret data
Dependable team player, able to work both autonomously and as part of a team
Strong problem-solving skills and ability to implement changes rapidly
Bachelor’s degree or equivalent experience

Benefits

A hybrid office/remote culture – we work Mondays and Fridays from home and Tuesday through Thursday in the office.
Paid time off between Christmas and New Year’s Day.
13 other annual holidays.
Work away time – the freedom to work from anywhere in the world for two weeks per year.

Dunn&Co.

Dunn&Co. is an independent, internationally-award winning, ideas-led agency, strategically positioned near golf courses and beaches in sunny Tampa, Florida. Our team is made up of smart people who believe passionately that helping make our clients famous is job numero uno. We bring large agency experience – Weiden & Kennedy, TBWA/Chiat Day, BBDO, McCann, Leo Burnett, BBH, Fallon, Butler, Shine & Stern – to a culture that demands strategic excellence and creative brilliance. Dunn&Co. is a partner who constantly pushes boundaries in order for your brand to reach celebrity status.

Founded in 2003

Tampa, Florida, USA

87 employees (29 in marketing)

www.dunn-co.com