Digital Media Buyer & Strategist

Responsibilities

• Developing digital media recommendations, channel strategies and budget allocations based on client goals, audiences and performance data
• Planning, launching and managing campaigns across Google Ads, YouTube, programmatic display and video, and other digital channels
• Monitoring and optimizing campaigns to improve performance and maximize client budgets
• Analyzing campaign and website data to identify trends, opportunities and actionable insights
• Managing tracking and measurement to ensure campaigns are set up to capture the right conversions
• Building clear, meaningful reports that go beyond the numbers to explain what’s working, what isn’t and what we should do next
• Staying current on new platforms, tools, technology and changes across the digital advertising landscape

Requirements

• 3+ years managing digital advertising campaigns
• Hands-on experience with Google Ads, including Search, Display and YouTube
• Knowledge of programmatic display and video platforms
• Ability to build and manage reporting in Looker Studio
• Strong analytical skills and the ability to turn data into actionable insights
• Organizational and problem-solving skills
• Ability to take ownership of your work while collaborating effectively as part of a team

Preferred

• You have an understanding of GA4, Google Tag Manager and conversion tracking
• You have familiarity with Google Merchant Center, Meta Commerce Manager and Local Services Ads
• You’ve managed paid social campaigns across platforms like Meta, LinkedIn, TikTok and Reddit
• You’ve worked at an agency

Benefits

• Competitive salary to match your experience
• 15 days of paid vacation in your first year
• Your birthday off
• Paid holidays
• 401(k) with company match
• Health and dental insurance