Digital Media Buyer

Responsibilities

• Assists Supervisor in drafting documents related to the tactical plan (RFPs)
• Assists in developing buying strategies to maximizing media value and impact while supporting media negotiations
• Compiles and provides digital specs to creative AORs (plan specific)
• Ensures appropriate QA is conducted and monitored throughout campaign, identifying and elevating issues
• Understands intricacies of various tracking/targeting services holding media partners accountable for performance
• Works in conjunction with Assistant Buyer on billing and invoicing to maintain consistent process keeping abreast of all invoice, billing and delivery issues; knows when to escalate discrepancies to Supervisor
• Works collaboratively with Assistant and/or Data Analyst to cleanse data and develop performance reports based on client scoped cadence; analyses of all required variables including but not limited to segment, platform, vendor/partner, creative, etc. drawing implications that impact go-forward plans
• Writes POVs as needed and evaluate new technology, media innovation and/or opportunities
• Maintain relationships with media partners and meet regularly to understand changes in capabilities
• Supports day-to-day client interactions while building credibility and being responsive, when appropriate

Requirements

• Bachelor's degree preferred, with relevant coursework or experience in media or a related field.
• 1+ year of experience in media or a related field, with hands-on experience in media applications like Prisma.
• Proficient in Microsoft Office (Excel, PowerPoint, Word, Outlook, Teams) and media applications.
• Strong organizational and time management skills, with ability to prioritize tasks, manage multiple projects, and meet deadlines.
• Excellent written and oral communication skills, with ability to work collaboratively and train/manage junior team members.
• Proactive and solution-focused, with ability to identify problems, develop solutions, and take ownership of responsibilities.