Digital Media Buyer

Minneapolis, MN (Hybrid)

$58K/yr – $72K/yrMid Level1+ years expFull time

Posted 1 day ago

Job Summary

Own the end-to-end setup, monitoring, and optimization of digital media campaigns across paid search, paid social, and programmatic, turning briefs into platform-ready campaigns and coordinating cross-functional assets and reporting.

  • Plan, activate, and launch campaigns with data-driven optimizations
  • Coordinate assets, tracking, budgets, and timelines with partners to maintain health and visibility

Job Description

Responsibilities

  • Plan and activate
  • Translate approved media plans and campaign briefs into accurate platform setups, following team direction and established processes.
  • Assist with campaign builds across assigned paid search, paid social, programmatic, and other digital platforms.
  • Coordinate creative assets, specifications, targeting details, budgets, dates, landing pages, and tracking requirements with the appropriate partners.
  • Complete pre-launch checks on settings, links, assets, tracking, naming conventions, and budget details; document and resolve discrepancies before launch.
  • Monitor delivery, spend, pacing, and campaign health; flag risks or unexpected changes to the AMD promptly.
  • Make routine adjustments within approved plans and permissions, and bring proposed optimizations to the AMD with supporting data.
  • Help troubleshoot delivery and tracking issues with platform, vendor, analytics, and internal partners, escalating issues that need a decision or broader intervention.
  • Maintain current campaign trackers, calendars, status notes, and records of key changes.
  • Pull and organize performance data for recurring reports and client-ready materials; check figures and call out notable trends, variances, and open questions.

Requirements

  • Early-career experience in digital media planning or buying—approximately 1–3 years, or relevant internship or equivalent hands-on experience.
  • A foundational understanding of paid search, paid social, and/or programmatic media, with interest in building broader platform expertise.
  • Comfort working with campaign data and spreadsheets; experience with reporting or analytics tools is a plus.
  • Strong attention to detail and follow-through, especially when handling budgets, dates, links, assets, tracking, and campaign settings.
  • Good organization and time management, with the ability to keep multiple tasks moving and communicate when priorities or timelines need attention.
  • Clear written and verbal communication, a collaborative approach, and the confidence to ask questions or raise a concern early.
  • A curious, analytical mindset: you look for patterns, check assumptions, and want to understand how campaign choices connect to results.
  • A bachelor’s degree in Advertising, Marketing, Business, Communications, or a related field is preferred; equivalent relevant experience may be considered.
Adelphi Group logo

Adelphi Group

The Adelphi provides a wide range of strategic support services and consulting for global pharmaceutical clients. Adelphi is dedicated to the healthcare sector, providing services across strategic marketing, marketing and business intelligence, real-world observational research and disease-specific programmes, health and economic outcomes, market access, pricing and reimbursement, value insight, multi-channel health communications, scientific services, and strategic product development consultancy. Headquarters are located in Manchester, UK with offices in Europe and the US. Adelphi employs over 700 people worldwide.

Founded in 1986
Bollington, England, GBR
233 employees (19 in marketing)

Salaries

Posted range

$58K/yr – $72K/yr

Taken straight from the job posting.

Media Buying median pay in the United States

$80K/yr

Most pay falls between $66K and $100K. Based on 142 salaries.

See all Adelphi Group salaries

Marketing Team

Marketing Team Size
13 (6% of company)
Marketing Roles Posted (Last 30 Days)
123

Traffic Signals

Monthly Visitors
15.3K
Traffic Source Mix
Search
59.9%
Direct
26.4%
Referral
9.8%

Headcount Trend

Current headcount: ~233
Adelphi Group logo

Digital Media Buyer

Adelphi Group · Minneapolis, MN · Hybrid