4509-Digital Marketing Manager-Remote within U.S.
Crawford Group
San Francisco, CA (Remote)
$3K/wk - $3K/wkAgencyFull-timeSenior level7+ years exp.
2 hrs ago
Digital Marketing Strategist
USA (Hybrid)
$90K/yr – $115K/yrMid Level5+ years expFull time
Posted 2 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own and optimize the paid media and growth engine across search, social, retail media, and creator partnerships to drive measurable ROI and scalable growth.
- Growth Engine: Plan and optimize multi-channel paid media campaigns across Google Ads, Meta, TikTok, YouTube, Amazon DSP, and retail media.
- Partner Ecosystem: Recruit and manage affiliates, influencers, and creators to extend reach and performance.
- Cross-Channel Collaboration: Align brand, content, CRM, and website/ecommerce programs to lift CAC, ROAS, CLTV, and overall marketing ROI.
Job Description
Responsibilities
- Plan, execute, and optimize paid media campaigns across platforms including Google Ads, Amazon DSP & Sponsored Ads, Meta, TikTok, YouTube, and retail media networks
- Manage performance metrics such as CAC, ROAS, ACOS, CLTV, CPM, and CPC to ensure campaign effectiveness
- Develop and maintain partnerships with affiliates, influencers, and content creators, including recruitment, activation, and performance management
- Lead owned social media channels, ensuring content and engagement strategies align with brand objectives
- Collaborate with brand, content, and CRM teams to enhance website, email, and SMS marketing performance
- Create dashboards, reports, and insights to monitor campaign performance and identify optimization opportunities
- Analyze customer behavior, audience segments, and sales funnels to inform strategic decisions and improve marketing ROI
- Continuously test, refine, and innovate marketing strategies to maximize growth and efficiency
Requirements
- Bachelor’s degree in Marketing, Communications, or a related field
- 5+ years of hands-on experience in digital marketing with a focus on performance marketing and measurable growth
- Proven track record managing integrated campaigns across paid search, retail media, paid social, and other digital channels
- Experience managing affiliate, influencer, and creator partnerships
- Strong analytical skills with the ability to interpret data and translate it into strategic insights and actionable plans
- Knowledge of channel-specific KPIs such as CAC, ROAS, ACOS, CLTV, CPM, and CPC
- Excellent communication and collaboration skills to work effectively with cross-functional teams
Benefits
- Competitive total compensation package
- Comprehensive health benefits including medical, dental, and vision plans
- Health and dependent FSA options
- Employer-paid life insurance and long-term disability coverage
- 401(k) plan with company matching contributions
- Financial planning and educational sessions
- Discounts on company products
- Safety footwear allowance
- Shift differentials for afternoon and night shifts
- On-demand pay options
- Wellness days—10 days per year for personal or mental health needs
- Vacation days—15 days per year
- 10 paid holidays annually
- Employee Assistance Program (EAP)
- Employee recognition events and team lunches
Sundayy
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Headcount Trend
Current headcount: ~1
Marketing Team
Marketing Roles Posted (Last 30 Days)
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