Responsibilities

• Social Media Management:
• Manage the credit union's social media presence across applicable platforms, including content planning, scheduling, publishing, monitoring, and engagement.
• Develop and deploy engaging social media content, including written posts, photography, video, graphics, reels, stories, contests, and other digital content.
• Develop and maintain social media content calendars in coordination with the overall marketing calendar.
• Email Marketing & HubSpot:
• Create, build, test, schedule, and deploy email marketing campaigns through HubSpot.
• Assist with the development and management of automated email campaigns, workflows, and other HubSpot marketing functions.
• Maintain email lists, segmentation, personalization, and campaign data to support targeted and relevant communications.
• Monitor email performance, including open rates, click-through rates, conversions, and other key metrics, and make recommendations for improvement.
• Content Creation & Writing: