Digital Marketing Specialist at Pushing the Envelope, Inc. | USA

Pushing the Envelope, Inc.

Digital Marketing Specialist

USA (Remote)

Salary Not AvailableMid Level5+ years expFull time

Posted 4 months ago

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Job Summary

Drive social media marketing strategy and execution for PTE and clients, coordinating content, community management, and performance optimization.

Own content creation, publishing, and scheduling across platforms with on-brand messaging.
Must-have: Strong writing ability to evoke emotion across diverse industries.
Standout: Analytics-driven optimization and proactive reputation management.

Job Description

Responsibilities

Creating and implementing social media marketing strategies for PTE and its clients, aligned with master marketing strategies.
Draft, edit, and publish on-brand content for PTE and its clients across a variety of social media platforms, including producing related graphics and/or short-form video as appropriate/needed.
Facilitates page/channel management for PTE and clients’ social media and reputation management (hours, images, menus, photos, aesthetic, etc.).
Serve as a community manager on behalf of PTE and clients by producing and maintaining posting schedules and interacting with clients’ audiences promptly to answer questions, promote interest/leads, generate conversation, and leads.
Responsible for drafting compelling social media advertising copy aligned with PTE and its clients' brands, goals, and objectives.
Provide online reputation management for clients, including monitoring, responding to, and tracking client reviews
Optimize client and PTE social media marketing performance by implementing direction/ideas from monthly performance data/analytics.
Monitor clients’ competitor presences/perceptions, report to the team about opportunities and threats
Other duties/tasks may be assigned.
Team Coordination: While responsible for digital marketing efforts, work closely with the team to support overall client goals/strategies and a united, seamless approach
Serve on the leadership team, aiding in continual process and team alignment improvement

Requirements

Ethical in all regards
Strong writer with the ability to evoke emotion, action, and write on-brand for a variety of clients/industries
Expertise in content creation, social media marketing, and digital marketing
Proficiency with all social media channels, including Meta Business Suite
One to five years of related experience (digital marketing job or internship)
Committed to professional development/awareness of changes, and implementing proactive improvements.
Ability to understand performance reports, analytics (Google Analytics, Meta reports, etc.), and identify trends, opportunities, etc.
Passion for digital marketing, innovation, and a results-driven mindset
Detail-oriented, highly organized
Able to manage multiple clients/projects/deadlines effectively

Preferred

Graphic design skills/familiarity with key programs (Adobe Creative Suite, Canva)
Video production abilities, limited (iMovie, CapCut, Final Cut Pro)
Great sense of humor
Dog fan

Benefits

Health, dental, and vision insurance coverage assistance after 90 days
Paid vacation and sick time after 90 days
Be part of an award-winning and minority owned and operated firm
Work with a variety of clients and industries, including national brands
Professional development opportunities in and out of the office
Fun, flexible, and growing team

Pushing the Envelope, Inc.

Pushing the Envelope, Inc. helps businesses define their story and define strategies to tell it to the right people, at the right time, via the right avenues. An award-winning marketing communication firm based in Fort Myers, Florida, we provide full marketing services including public relations, media and community relations, social media management, email marketing, digital marketing services, and more. Working with clients in a variety of fields from architecture and hospitality to restaurants, law and retail, we have a broad range of experience to draw on. We're also a certified woman-owned business. How can we help you push the envelope today?

Founded in 2006

Fort Myers, Florida, USA

10 employees

www.getpushing.com