Digital Marketing Specialist

USA (Remote)

$65K/yr – $75K/yrMid LevelFull time

Posted 3 weeks ago

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Job Summary

Own social, content, and email marketing cadence to fuel multi-channel engagement and brand consistency for a health-focused nonprofit, with data-driven optimization across social, web, and campaigns.

  • Social & Community Ownership: Manage multiple channels, post content, engage audiences, and ride high-visibility moments with timely campaigns.
  • Content & Campaign Execution: Produce blogs, emails, posts, one-pagers, and collateral; support email deployments and asset production.
  • Performance & Ops: Track engagement and open rates, surface insights, maintain collateral, and coordinate launches and updates.

Job Description

Responsibilities

  • Manage and grow our social media presence (Facebook, Instagram, TikTok, LinkedIn, and others), including content creation, scheduling, engagement, and capitalizing on high-visibility moments relevant to our community (Recovery Month, Mental Health Awareness Month, Alcohol Awareness Week, etc.).
  • Produce content including blogs, email copy, social posts, one-pagers, and more that are aligned with brand voice and messaging.
  • Support email marketing execution, including campaign deployment, list management, drip sequences, and performance reporting in HubSpot.
  • Maintain all marketing collateral, decks, one-pagers, flyers, event materials, and digital assets, ensuring consistency and accuracy across all materials.
  • Coordinate and execute marketing communications for new state launches, product and program updates, and organizational announcements across client, partner, staff, and public audiences.
  • Track and report on key digital performance metrics (social engagement, open rates, CTRs, traffic) and surface insights to inform strategy.
  • Support broader marketing initiatives including award submissions, press plans, video project coordination, and campaign planning.
  • Stay on top of trends and tools in digital marketing.

Requirements

  • 2–4 years of experience in digital marketing, ideally in a fast-paced or startup environment.
  • Hands-on experience managing social media channels for an organization, including content creation and community engagement.
  • Proficiency with website content management (WordPress or similar CMS) or willingness to learn
  • Familiarity with HubSpot or a comparable marketing automation platform (email deployment, workflows, reporting).
  • Strong writing skills with the ability to adapt tone and format across channels including social, email, web, print collateral.
  • Experience coordinating or producing basic marketing assets (graphics, short-form video, templated collateral); comfort with Canva or Adobe Creative Suite a plus.
  • Organized and self-directed: able to manage a wide-ranging task list, prioritize independently, and follow through without heavy oversight.
  • Familiarity with behavioral health, substance use, and/or the criminal justice system preferred.
  • Bachelor’s degree in marketing, communications, business, English, or something related.
  • 1-3 years of experience in the healthcare field with priority given to those with experience in behavioral health and/or substance use disorder.

Preferred

  • Canva or Adobe Creative Suite a plus

Benefits

  • Base salary of 65k to 75k/year
  • Unlimited PTO (we mean it)
  • Flexible schedules that work with your life
  • Remote-first culture with connection baked in
  • Full suite of benefits, including health, dental, vision, life, and disability
  • 401(k) with company match
  • Space for self-care, because you can’t pour from an empty cup
  • Room to grow in a high-impact, mission-driven startup
  • A team that celebrates wins, learns from losses, and has your back
Holon Health logo

Holon Health

Holon Health is a multi-specialty provider, including primary care and psychiatry, that bridges the gaps in care for people with substance use disorder (SUD) and/or mental health conditions by providing health evaluations and care plan management. Our bio-psycho-social approach fills critical gaps in care and removes social barriers that limit the ability to engage in treatment, making healthcare more accessible and long-term recovery more sustainable. The Holon Vibe app complements mental health and SUD treatment by encouraging healthy habits, rewarding progress, and supporting long-term lifestyle change.By integrating people and technology, Holon simplifies the complexities of care—helping individuals achieve better health outcomes while reducing unnecessary ER visits, hospitalizations, and other high-cost services. Our focus on prevention and whole-person health drives lasting recovery and lowers overall healthcare costs. Our results speak for themselves:- 98% of clients report Holon helped their recovery.- 95% say it improved their mental health.- 88% report improved physical health.- 71% said it helped them make progress towards completing probation or reducing its length.- Nearly 1/5th of clients avoided an ER or urgent care visit.

Founded in 2023
Henrico, Virginia, USA
51 employees (2 in marketing)