Responsibilities

• Execute daily customer-facing communications through social media platforms, including email and SMS campaigns.
• Manage CRM audience segmentation by leveraging behavioral, demographic, and psychographic data to ensure precise targeting across markets.
• Produce weekly reporting on CRM and marketing campaign performance, highlighting key insights and trends.
• Collaborate with cross‑functional teams to develop CRM communication strategies for email and SMS channels.
• Write compelling copy for subject lines, preview text, and SMS messages, aligned with brand voice and campaign objectives.
• Monitor and analyze campaign results to identify performance wins, optimization opportunities, and gaps in strategy.
• Build, implement, and maintain CRM automations and workflows to support lifecycle marketing and enhance customer

Requirements

• Proficiency in Digital Marketing and Online Marketing, including campaign planning, execution, and optimization across multiple channels.
• Experience in Social Media Marketing, managing brand presence, content calendars, community engagement, and social advertising.
• Strong skills in Web Analytics, with the ability to interpret data, generate reports, and make actionable recommendations.
• Excellent Communication abilities, including clear written and verbal communication and effective cross-functional collaboration.
• Familiarity with marketing tools and platforms such as Google Analytics, social media management tools, email marketing systems, and basic SEO concepts.
• Bachelor’s degree in Marketing, Graphic Design, Communications, Business, or a related field, or equivalent practical experience.
• Demonstrated ability to manage multiple projects, prioritize tasks, and meet deadlines in a fast-paced environment.
• Interest in wellness, sustainable products, and consumer technology is preferred.
• Graphic design capability is a plus!
• Mandarin speaking is a plus!

Preferred

• Interest in wellness, sustainable products, and consumer technology is preferred.
• Graphic design capability is a plus!
• Mandarin speaking is a plus!

Benefits

• $18/hr to $25/hr
• Health insurance is eligible after the probation period.
• 401 (k) eligible after the probation period.
• Sick leave begins accruing after the probation period.
• Paid vacation after 6 months of employment.