Digital Marketing Specialist

Milwaukee, WI (Unknown)

Salary Not AvailableMid Level5+ years expFull time

Posted 3 days ago

Job Summary

Own and drive multi-brand digital marketing initiatives, from strategy and content production to performance analysis and brand governance across several brands.

  • Lead cross-platform content planning and distribution
  • Develop and optimize websites and creative assets using Canva and Adobe Suite

Job Description

Responsibilities

  • Own digital marketing strategy and execution across Property Prep LLC, LaBonte Construction LLC, and the CEO's personal brand
  • Manage and grow presence across Facebook, Instagram, LinkedIn, and web/website content
  • Maintain and update WordPressbased websites for multiple brands
  • Produce marketing graphics and content using Canva and Adobe Creative Suite
  • Collaborate directly with our two editors to turn existing video and podcast assets into platformnative social content (clips, quote graphics, carousels, reels, and similar formats)
  • Set and manage a content calendar across all brands and platforms
  • Track performance metrics (engagement, follower growth, reach, site traffic) and adjust strategy based on results
  • Keep brand voice and messaging distinct and appropriate across each brand

Requirements

  • Minimum 5 years of realworld professional digital marketing experience (candidates with less experience are encouraged to apply for our Digital Marketing Internship instead)
  • Demonstrated experience managing social media accounts for a business or brand
  • Working proficiency with WordPress, Canva, and Adobe Creative Suite
  • Strong computer skills and comfort learning new tools independently
  • Proven creativity: a portfolio or examples of content you've built are a plus
  • Strong organizational skills and ability to manage multiple brands and priorities at once
  • Comfortable taking initiative and driving projects forward, even without managing staff
  • Genuine interest in working in a smallbusiness environment, with the flexibility and ownership that comes with it

Digital Marketing Specialist

Milwaukee, WI · Unknown