Responsibilities

• Build, launch, and manage paid campaigns across SEM, including Google Ads, and paid social platforms such as Meta and LinkedIn, under the direction of senior marketing leadership.
• Monitor campaign performance and handle day-to-day optimization, including adjusting or pausing underperforming campaigns, identifying trends, and escalating issues or opportunities.
• Support programmatic display campaigns, including campaign setup, monitoring, optimization, and reporting.
• Track and analyze campaign performance to help the team understand what’s working, what isn’t, and where adjustments are needed.
• Manage organic social media activity for client accounts, including scheduling and publishing content and supporting engagement based on established content calendars.
• Coordinate timelines, deliverables, meeting preparation, and other account logistics to help ensure client work stays organized and on track.
• Partner with internal and external team members to coordinate content, creative assets, campaign requirements, and project deliverables.
• Support client-facing activities and communicate clearly regarding project status, deliverables, and next steps.
• Contribute to broader marketing initiatives and client projects as needed.
• Build your understanding of clients’ businesses, industries, audiences, and goals so you can increasingly contribute ideas and recommendations beyond campaign execution.

Requirements

• 2–4 years of hands-on digital marketing experience, including direct experience managing campaigns across SEM, paid social, and/or programmatic advertising.
• Basic design or content creation skills using tools such as Canva or Adobe.
• Working knowledge of platforms such as Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, and programmatic DSPs.
• Experience managing social media accounts for a company, brand, or client, including content planning, scheduling, and posting.
• Strong organizational and project coordination skills with the ability to manage multiple accounts, deadlines, and priorities simultaneously.
• The ability to work independently on assigned responsibilities while knowing when to ask questions, escalate an issue, or bring in senior team members.
• Strong written and verbal communication skills and comfort supporting client-facing work.
• A collaborative, team-oriented approach and willingness to jump in where needed within a small, growing agency.
• Curiosity and a desire to continue developing your digital marketing, strategic, and client management skills.
• An interest in B2B, industrial, manufacturing, or technical marketing and the ability and willingness to quickly learn complex industries.