Digital Marketing Manager

Seattle, WA (Hybrid)

$90K/yr – $110K/yrMid LevelFull time

Posted 2 weeks ago

Job Summary

Own and coordinate SilMan's digital marketing program execution, build in-house capabilities, and manage vendor relationships while leading SEO, site optimization, campaigns, and reporting across WordPress-based properties and cross-functional teams.

Own digital marketing programs and partnerships
Lead optimization and measurement through Google Marketing Platform

Job Description

Responsibilities

Lead and coordinate the implementation of digital marketing programs in partnership with external marketing resources, with the opportunity to build and establish SilMan's in-house digital marketing capabilities
Support the development and execution of digital marketing strategies including market research, keyword management, SEO/AEO, digital campaigns, and lead-generation initiatives
Manage third-party vendor relationships
SEO/AEO: Collaborate and execute keyword strategies
Digital Ads: Collaborate and execute brand awareness and targeted ad strategies
Graphic Designer
Sales Support, including CRM/List Development utilizing Salesforce, ZoomInfo, HubSpot, Constance Contact, Co-Star, and other business intelligence platforms
Develop a regular reporting regimen
Utilize Google Marketing Platform to guide decision-making and communicate with internal and external stakeholders
Administrate two domains

Requirements

Highly organized with strong project management skills and ability to manage multiple priorities simultaneously
Strong knowledge and experience with the entire Google Marketing Platform (Analytics, Ads, Search Console); Certification is a plus
Website Optimization – Solid understanding of SEO/AEO and Pillar strategies
Strong WordPress proficiency, or similar content management systems, is a must
Experience with marketing automation platforms (HubSpot, ZoomInfo; experience strongly preferred)
Salesforce administration assistance experience
Copywriting skills: Strong writing and editing abilities, and tools such as Grammarly
Photoshop and Adobe Premiere editing
Industry and events coordination
Experience with LinkedIn page management and ads marketing, preferred

Preferred

Certification is a plus (Strong knowledge and experience with the entire Google Marketing Platform (Analytics, Ads, Search Console); Certification is a plus
Experience with LinkedIn page management and ads marketing, preferred

Benefits

Comprehensive Healthcare Coverage: 100% covered medical, dental, and vision insurance plans for employees
Lifestyle Spending Account (LSA): SilMan contributes $1,200 per year towards you and your eligible dependents to improve your overall well-being or lifestyle in physical, financial, or emotional wellness
Company-sponsored 401(k): SilMan contributes 3% to a 401k plan, regardless of whether the employee contributes
Profit Sharing Plan: Discretionary, based on overall company performance
Paid Sick Leave and Vacation Pay
Flexible Work Environment
Career advancement opportunity! SilMan invests in a training platform available to all team members who wish to advance their careers or develop personal capabilities. From technical skills to soft skills and certifications, there are no boundaries to “what’s next” for SilMan Team members!

SilMan Industries

4.1 Glassdoor

SilMan's fully integrated approach delivers a high-touch experience throughout every project phase. ✔ Licensed Contractor in 41+ states✔ Mechanical & Electrical Engineering✔ Material Handling Systems Integration✔ Automated Parking Systems✔ Controls Design and Implementation✔ Project Management✔ Skilled Trade Site Services✔ Industrial Construction✔ Life-Cycle Service and SupportThis commitment to in-house resources signals our vision to go beyond the client-vendor relationship to Build a Community of Clients, Partners, and Team Members.Our tagline - “Let’s Get to Work” – is an open invitation to revolutionize the way we work, and to discover new horizons of performance and profitability. The Rise of SilManSilMan is a 21st Century Industrial start-up based in San Leandro, California, across the bay from San Francisco. Like our high-tech neighbors, the company seeks to see the world in a new light.This worldview has set us on a path that fuses classic Tradesmanship and Engineering with Technological and Operational Innovation.Established in 2008, the firm is active nationwide, partnering with leading companies from a broad base of industries.▪️ Fulfillment and Distribution▪️ Parcel Handling ▪️ Urban Mobility▪️ Manufacturing▪️ Food & Beverage▪️ AutomotiveThe team also serves the public sector, including Airports, Maritime, Public Transportation, Water Treatment, and Utility Infrastructure.SilMan’s rapid expansion reflects the personal promise of quality and service made by every Team Member. This vigilant outlook remains a living force in the company today and is visible on every project.Team SilMan is broadly distributed nationally, with offices in California, Mississippi, and Kentucky and remote teams in nearly a dozen states.

Founded in 2008

San Leandro, California, USA

103 employees

www.silmanindustries.com

1% recommend to a friend

1% CEO approval

Salaries

Posted range

$90K/yr – $110K/yr

Taken straight from the job posting.

See all SilMan Industries salaries

Marketing Team

Median Tenure

8.3 years

Marketing Roles Posted (Last 30 Days)

Traffic Signals

Monthly Visitors

3.4K

Headcount Trend

Current headcount: ~103

Links

www.silmanindustries.com

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