Digital Marketing Manager

Maple Grove, MN (On-site)

$90K/yr – $115K/yrSenior Level6+ years expFull time

Posted 4 hrs ago

Job Summary

Own and drive a full‑stack digital marketing program, leading strategy, execution, and optimization across brand, demand generation, and digital channels.

Lead cross‑functional digital marketing initiatives and campaigns.
Own performance measurement and continuous improvement across channels.
Collaborate with internal teams and external partners to scale impact.

Job Description

Responsibilities

Develop and execute digital marketing strategies that drive brand awareness, audience engagement and business growth in targeted geographies to increase profitable premium.
Manage and optimize ProAg’s website, social media, email marketing, search marketing (SEO/SEM) and other digital channels.
Create and oversee digital content, campaigns and customer journeys that enhance engagement and lead generation.
Monitor and analyze marketing performance using data, insights and KPIs to drive continuous improvement and maximize results.
Serve as the digital marketing subject matter expert, leading projects and collaborating with internal teams, agencies and technology partners.
Lead social media strategy and execution, including content planning, publishing, audience engagement, and paid and organic promotional efforts. Direct SEO and SEM initiatives to improve search visibility, website traffic, engagement, lead generation and overall digital performance.

Requirements

A bachelor’s degree in Marketing, or Communications
At least six years of Digital Marketing experience managing multiple platforms, with demonstrated success driving results.
Experience within crop insurance strongly preferred or related industries in agriculture, agribusiness, agricultural financial services, or a related industry preferred.
Excellent organizational, written, and verbal communication skills.
Exceptional ability to build and manage relationships effectively across all departments with demonstrated success.
Demonstrated competence and experience with applications such as Canva, Adobe, Hubspot, Wordpressand Microsoft products, mainly for templated content creation purposes.

Benefits

Competitive salary and comprehensive benefit package
Strong learning culture with ongoing development opportunities
Opportunities for growth and career advancement
Comprehensive medical, vision, and dental coverage, with eligibility beginning on your first day of employment
Basic life and disability insurance
401(k) plan with 6% company match
20 days of PTO, three floating holidays, approximately 10 paid holidays, and volunteer time off
Paid parental leave
Access to our award-winning wellness program, including mental health services, fitness network membership, and a complimentary Headspace subscription
Student loan matching program,

ProAg

3.5 Glassdoor

ProAg is proud of its century of experience as an agricultural risk management company and is committed to providing our agents and policyholders with excellent service and support for multiple peril crop, crop hail and named peril crop insurance products. We are well-equipped to provide products and services that meet the risk-management needs of the American farmer and rancher.When we say the customer comes first, we mean it. Listening to our customers is a top priority and drives our efforts to constantly raise our level of service. We pledge to make it as easy as possible for our customers to do business with us.We pride ourselves on the ability to be flexible and adapt quickly to change. We value accessibility and open communication. We pledge that you and your insureds can count on us to deliver trusted, quality service at the field level with industry-leading turnaround times and accurate claims. Because many of us are farmers and ranchers ourselves, we have a first-hand understanding of production agriculture and the risks inherent in the profession. If we don’t know the answer, we are committed to finding it and sharing it with you as quickly as possible. We pledge to continue to keep our team well-trained, professional and up-to-date with the latest information. Agricultural risk management will continue to evolve, impacting the American farmer and rancher, and we intend to be at the forefront of those changes. We pledge to leverage people, technology and process to disrupt the status quo and provide new strategies and solutions to your agency and growers. We value the members of the ProAg team, our agents and our insureds. We strive to be a good company with the strong core values of accountability, resourcefulness, effective communication and customer focus, all of which work together to instill trust. We pledge to continue to have clear goals and a well-defined plan to accomplish them. ProAg is an equal opportunity provider.

Founded in 1926

Amarillo, Texas, USA

421 employees (10 in marketing)

www.proag.com

1% recommend to a friend

1% CEO approval