Digital Marketing Manager, Paid Media, Seller Acquisition and Education (SAE) at Amazon.com | Seattle, WA | $109K/yr – $160K/yr

Digital Marketing Manager, Paid Media, Seller Acquisition and Education (SAE)

Seattle, WA (Unknown)

$109K/yr – $160K/yrSenior Level4+ years expFull time

Posted 3 months ago

The other 99% submit and hope. You're about to do something different.

Drive new seller acquisition through paid search, testing, and cross-functional execution.

Own paid search campaigns and test into white space demand gen opportunities.
Must-have: 4+ years of marketing experience with data-driven improvements.
Standout: Cross-functional collaboration with technical, business, finance, and design teams.

Manage paid search campaigns to drive new seller acquisition, and test into white space demand gen opportunities
Own the paid media experimental testing design to uncover key insights and inform future campaigns
Build and execute campaigns, report on individual campaign results and bigger picture trends
Oversee and continue to improve tracking, attribution, and overall data access to analyze key metrics, including ROI
Document best practices in execution and reporting that will serve as a model for partner teams
Collaborate closely with technical, business, finance and design teams, as well as coordinate with other cross Amazon performance marketing professionals
Proactively evaluate and recommend optimizations/experiments for driving customer acquisition
Measure and analyze channel performance to drive downstream impact
You will support new seller recruitment and success WW.
Passion for results and commitment to action-oriented analysis

4+ years of professional non-internship marketing experience
Experience using data and metrics to drive improvements
Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
Experience managing and measuring marketing performance in various channels

Experience managing external partners to develop marketing programs
Experience presenting ideas to various levels of an organization to gain support for initiatives
Demonstrated experience leveraging generative AI tools to enhance workflow efficiency and productivity, with the ability to craft effective prompts and critically evaluate AI-generated outputs in a professional setting
Experience identifying opportunities to integrate AI solutions into products and services to drive business value

Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave.