Senior Digital Marketing Manager, Associations
Interactive Strategies
District of Columbia, USA (Remote)
$83K/yr - $108K/yrAgencyFull-timeSenior level
2 days ago
Digital Marketing Manager
San Diego, CA (Hybrid)
$70K/yr – $90K/yrMid Level4+ years expFull time
Posted 6 days ago
Job Summary
Own and drive end-to-end digital demand programs, from planning to measurement, partnering with Inside Sales, Product Marketing, and Brand teams to build target-account campaigns and optimize the digital funnel.
- Own campaign design, execution, and optimization across websites, email, paid, and events
- Link digital activity to the commercial pipeline with attribution and reporting
Job Description
Responsibilities
- Design and execute digital campaigns around priority markets, workflows, and commercial objectives.
- Generate and nurture qualified leads through coordinated digital programs.
- Manage marketing automation, audience segmentation, and digital funnel performance.
- Build target-account programs in partnership with Inside Sales, Market Development, Brand Marketing and Product Management teams.
- Work with scientific and content resources to translate technical material into effective campaigns.
- Optimize website, email, paid, organic, webinar, and digital event channels.
- Track campaign-to-pipeline attribution and report on commercial impact.
- Support product launches, webinars, events, and strategic campaigns.
- Continuously test and improve conversion, engagement, and return on marketing investment.
Requirements
- 4+ years in B2B digital marketing, preferably in life sciences, biotech, scientific instrumentation, or another technical market.
- Experience with Salesforce/CRM, marketing automation, campaign analytics, and audience segmentation.
- Demonstrated ability to connect digital activity to commercial pipeline.
- Strong written communication and ability to work with technical/scientific subject matter.
- Analytical mindset with a bias toward measurable outcomes.
Benefits
- Competitive Compensation We recognize and reward your talent. Enjoy a competitive salary that reflects your expertise and contributions, ensuring your hard work is recognized.
- Flex PTO plus 11 federal holidays and 4 dedicated wellbeing days.
- 401(K) via ADP
- Life Insurance
- Medical
- Dental
- Vision
- Perks at Work: Enjoy exclusive discounts and deals through our perks at work program, adding value to your everyday life.
ONI
Oni was founded in 1998 with the liberalization of the Portuguese telecommunications market. Since then, our history has been made up of determination, visionary spirit and adaptability. Our DNA combines the irreverence of the early days with the maturity acquired in serving some of the largest and most important economic groups operating in Portugal. Today, Oni is much more than just a telecommunications operator, assuming itself as a full operator providing convergent communications, cloud & IT solutions for the digital transformation of your business, complemented by management services with high rigor and professionalism. Joining the Gigas Group has added even more skills and endowed us with a broader presence in the world and in the sector.For additional information, visit ONI at www.oni.pt.
Salaries
Posted range
$70K/yr – $90K/yr
Taken straight from the job posting.
Digital Marketing median pay in the United States
Most pay falls between $66K and $105K. Based on 1,244 salaries.
Marketing Team
Median Tenure
3.9 years
Marketing Roles Posted (Last 30 Days)
1
Traffic Signals
Monthly Visitors
2.7K
Monthly Google Ads Budget
$100
Traffic Source Mix
Search
32.6%
Direct
41.9%
Referral
11.1%
Social
7%
Paid
2.4%
Headcount Trend
Current headcount: ~546
Links
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