Digital Marketing Manager

Atlanta, GA (Hybrid)

$98K/yr – $162K/yrMid Level5+ years expFull time

Posted 4 hrs ago

Job Summary

Own and drive Murata's digital marketing programs across campaigns, channels, content, and data analysis to boost customer engagement and product adoption; collaborate with product, sales, and global teams on strategy, while delivering measurable outcomes.

  • Own digital marketing programs across email, SEO, content and social media
  • Align with product divisions, sales and marketing to meet business goals
  • Analyze data to guide strategy and measure performance

Job Description

Responsibilities

  • Develop and execute digital marketing and marcom programs through the delivery of campaigns and promotions,email marketing, search engine marketing, content marketing, and social media that improve customerrelationship with Murata, and enable customers to quickly find, select, design and buy Murata components.
  • Digital Marketing strategy: Develop digital marketing plans that elevate Murata's innovative products,applications, and technologies. Work closely with business units and global teams on the strategic direction,roadmap, and execution.
  • Campaigns and new product introductions: Execute regional programs and campaigns that promote keyproducts, applications, technologies, and technical content to drive customer engagement.
  • Channel management and optimization: Manage and optimize programs across all digital marketingchannels, including paid advertising, email marketing, distribution, paid search, leadgeneration/management, personalization, in-person and virtual events, etc.
  • Content development: Drive and influence content creation that elevates digital marketing programs andincreases customer actions.
  • Customer-focused messaging: Create consistent, customer-focused value propositions. Identify andcoordinate messaging development with key stakeholders.
  • Stakeholder alignment: Manage partnership with product divisions, sales, and marketing to ensure digitalmarketing strategy and programs meet business goals. Coordinates with global counterparts to align on theglobal and regional strategy.
  • Data analysis and reporting: Effectively utilize data to provide analysis and reporting to fully assess digitalmarketing performance and customer behavior, create strategies, and guide/measure execution. Assessengagement on both Murata.com (landing pages, product folders, content) and external sites.

Requirements

  • Bachelor’s Degree in Marketing, Digital Marketing, Business, MIS, or Communications.
  • 5+ years of related experience in digital marketing, communications, marcom, and marketing.
  • Excellent written and verbal communication skills; ability to articulate technical concepts in anunderstandable way to a non-technical audience across all levels of an organization.
  • Proactive attitude with strong collaboration skills and a team-focused mindset.
  • Ability to interpret and analyze data, drive meaningful actions, and communicate relevant results tostakeholders.
  • Strong organizational skills, ability to prioritize, manage multiple projects, and meet tight deadlines.
  • Excellent interpersonal skills: enthusiastic attitude and ability to work effectively as a member of a diverseteam.
  • Confidence to direct, counsel, and influence partners across various organizations.
  • Strong project planning and management skills preferred.
  • Exceptional skills with Microsoft Word, Excel, and PowerPoint.

Preferred

  • Strong project planning and management skills preferred.

Benefits

  • Comprehensive benefits package including medical, dental, and vision insurance.
  • Generous Paid Time Off including paid holidays and floating holidays.
  • 401(k) employer match on retirement planning.
  • Hybrid working schedule for eligible positions.
  • Tuition reimbursement on approved programs.
  • Flexible and health spending accounts.
  • Talent Development program.
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Murata

3.7 Glassdoor

Welcome to our community. We are a global leader in the design, manufacturing and supply of cutting-edge electronic components, modules, applications. Though often unseen, our products are everywhere! They can be found in a wide array of electronic devices, such as mobile phones, computers, cars, healthcare equipment and home appliances. As an Innovator in Electronics, Murata globally will continue to contribute to the advancement of society and help shape the future of electronics. Together with all our stakeholders, we will continue to create a safer, more sustainable, and efficiently connected world. Our Core Values: 💫 Customer Satisfaction💫 Employee Satisfaction💫 Innovative & Sustainable 💫 Trustworthy & ReliableOur Social Media Policy:https://www.murata.com/en-global/social Contact Information:If you have any questions or inquiries to us, please click below.https://www.murata.com/en-global/contactform

Founded in 1944
Nagaokakyo, Kyoto, JPN
7K employees (287 in marketing)
64% recommend to a friend
90% CEO approval

Salaries

Posted range

$98K/yr – $162K/yr

Taken straight from the job posting.

See all Murata salaries

Marketing Team

Marketing Team Size
251 (4% of company)
Median Tenure
3.8 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
631.7K
Monthly Google Ads Budget
$1K
Traffic Source Mix
Search
61%
Direct
30.4%
Referral
6.6%
Social
1.1%
Paid
0.9%

Headcount Trend

Current headcount: ~7K

Recent News

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Digital Marketing Manager

Murata · Atlanta, GA · Hybrid