Digital Marketing Manager Milford, Ohio

Milford, OH

$65K/yr – $80K/yrMid Level2+ years exp

Posted 4 weeks ago

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Job Summary

Own the end-to-end digital inventory and merchandising workflow for vehicle listings, ensuring compliant pricing, high-quality descriptions, and strong online presentation across owned sites and partner marketplaces.

  • Inventory & Merchandising Ownership: Manage inventory flow, accurate pricing, compelling descriptions, and clean media across internal and third-party channels.
  • Compliance & Quality: Enforce policy, FTC, and pricing rules while quickly resolving listing issues with cross-functional partners.
  • Digital Operations & Lead Flow: Improve lead routing, tracking, and digital workflows to lift online conversions and customer experience.

Job Description

  • Manage and monitor the flow of vehicle inventory across company websites and digital retail platforms.
  • Ensure vehicle pricing, descriptions, incentives, photos, and merchandising content are accurate, timely, and customer-focused.
  • Troubleshoot and resolve inventory feed issues, data discrepancies, and syndication errors.
  • Coordinate vehicle inventory distribution across third-party marketplaces, including CarGurus, AutoTrader, Cars.com, and other listing partners.
  • Maintain best-in-class merchandising standards that enhance online vehicle presentation and customer engagement.
  • Partner with dealership teams to improve inventory quality through compelling vehicle descriptions, accurate pricing, and high-quality imagery.
  • Monitor website inventory and identify opportunities to improve merchandising performance and the overall online shopping experience.
  • Help drive increased visibility, lead generation, and digital conversion through effective merchandising strategies.
  • Assist in maintaining compliance with company policies, manufacturer standards, FTC guidelines, and applicable pricing regulations across all digital channels.
  • Review website and third-party listings to ensure pricing accuracy, promotional messaging, and required disclosures meet legal and manufacturer requirements.
JEFF WYLER AUTOMOTIVE FAMILY logo

JEFF WYLER AUTOMOTIVE FAMILY

Jeff Wyler Automotive Family is in the top 25 largest privately held new and used car dealership groups in the US. Founded in 1973 and headquartered in Milford, OH, Jeff Wyler Automotive Family has over 2,500 employees located in 23 locations.

Founded in 1973
Batavia, Ohio, USA
758 employees (17 in marketing)