Digital Marketing Manager

Illinois, USA (On-site)

Salary Not AvailableSenior Level5+ years expFull time

Posted 4 months ago

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Job Summary

Drive and scale a 360-degree digital marketing program as a Senior Marketing Lead, owning strategy, team, channels, and ROI.

  • Own and scale a 360-degree digital marketing program across channels, team, and budget.
  • Must-have: 5–7 years in Digital Marketing with 3+ in senior management.
  • Standout: Strong track record optimizing campaigns for ROI and cost cuts.

Job Description

Responsibilities

  • Develop and implement a comprehensive 360-degree digital marketing roadmap aligned with the company’s business objectives and revenue targets.
  • Lead, mentor, and manage a multi-disciplinary team (Content, Design, Ads, SEO).
  • Responsible for setting KPIs, delegating tasks, and ensuring the team meets deadlines with high-quality output.
  • Oversee all digital channels, including Meta Ads, Google Ads, SEO/SEM, Email Marketing, and Social Media, ensuring a cohesive brand voice.
  • Translate complex digital data into actionable business insights.
  • Responsible for presenting high-level performance reports and ROI analysis to the Management.
  • Manage and optimize the annual marketing budget.
  • Must demonstrate the ability to scale winning campaigns while cutting costs on underperforming ones.
  • Establish and maintain standard operating procedures (SOPs) for the marketing department to ensure efficiency and scalability.

Requirements

  • Minimum 5–7 years of experience in Digital Marketing, with at least 3 years in a Senior Management
  • Must be able to "command and collaborate"—driving the team to perform while maintaining a positive culture.
  • Ability to see the "big picture" and pivot strategies based on market trends and competitor movements.
  • Expert in Google Ads, Meta Ads, and Analytics tools.
  • Ability to identify target audiences and create engaging campaigns.

Benefits

  • Benefits : Salary + Phone Bill + Transportation Allowance + OT + Meal Allowance
LIX logo

LIX

The LIX (Laboratoire d'Informatique de l'Ecole polytechnique) is a Computer Science research laboratory active in the fields ofa) Fundamental Structures of Computationb) Efficient, Trustworthy, and Secure Models and Algorithmsc) Artificial IntelligenceFounded in 1988, LIX operates under the supervision (tutelle) of Ecole polytechnique, and CNRS Science Informatique (UMR 7161). It is a member of the Institut Polytechnique de Paris, and a partner of Inria.The laboratory is based on the campus of Ecole polytechnique in Palaiseau, mainly in the Alan Turing Building.The LIX brings together 210 members, including 75 permanent researchers and professors. It is organized into 16 teams, grouped into 5 research areas:1) Computer Mathematics 2) Proofs and Formal Methods3) Secure and Efficient Communications4) Modeling, Simulation and Learning5) Data Analytics and Machine LearningThe LIX is distinguished by numerous academic achievements, including the presence of a permanent member of the Academie des Sciences, several prestigious awards (CNRS bronze medals, De Brunijn Prize, Coons Award, Logic & Foundations Prize, ...), 5 ERC grants, as well as strong involvement in collaborative European and ANR projects, industrial chairs and partnerships.The LIX is closely associated with the Department of Informatics (DIX) for teaching and formations. This includes the formation in CS for Polytechniciens engineers, Bachelors of Ecole polytechnique, Masters students from Institut Polytechnique de Paris, as well as the direction of 3 specialities of the MSc&T (Master of Science and Technology) of Ecole polytechnique in Visual and Creative AI; Trustworthy and Responsible AI; Cybersecurity; Internet of Things; Science & Technology in Extended Cinematography.

Founded in 1988
FRA
5 employees (1 in marketing)

Traffic Signals

Monthly Visitors
892.2K
Traffic Source Mix
Search
30.9%
Direct
60.2%
Referral
7.9%
Social
0.6%
Paid
0.3%

Headcount Trend

Current headcount: ~6