Senior Demand Generation & Campaign Strategy Manager
Agility Robotics
Oregon, IL (Remote)
$123K/yr - $192K/yrIn-houseFull-timeSenior level7+ years exp.
7 hrs ago
Digital Marketing Manager - Lead Generation B2C
Houston, TX (On-site)
$89K/yr – $107K/yrSenior Level8+ years expFull time
Posted 6 days ago
Job Summary
Own the B2C marketing strategy, drive lead generation and revenue growth, and manage multi-channel campaigns, content, and marketing operations.
- Own marketing performance, landing pages, and conversion paths
- Lead content strategy and collaboration with design and video teams
- Partner with sales and vendors to optimize lead quality and growth
Job Description
Responsibilities
- Own the B2C marketing strategy and day-to-day execution.
- Generate qualified homeowner leads and booked design consultations.
- Manage and optimize Google Ads, paid social, and digital campaigns.
- Own marketing performance, including cost per lead, conversion rates, website traffic, booked consultations, and marketing-influenced revenue.
- Manage and optimize social media marketing campaigns across platforms such as Facebook, Instagram, Twitter, LinkedIn, and others to maximize engagement and lead conversions.
- Manage HubSpot, marketing automation, lead nurture, attribution, and reporting.
- Build and improve landing pages, offers, forms, email campaigns, and conversion paths.
- Lead our content strategy based on the questions homeowners actually ask about cost, options, comparisons, design, and process.
- Work closely with our videographer to develop compelling project, educational, customer, and social video content.
- Partner with sales/design to understand lead quality, buyer questions, objections, and conversion.
Requirements
- 8+ years of B2C marketing experience with measurable responsibility for lead generation, customer acquisition, or revenue growth
- Hands-on experience with Google Ads, paid social, digital marketing, email marketing, content marketing, and lead generation
- Strong expertise in social media marketing, including campaign management and content creation
- Experience with HubSpot or a comparable CRM/marketing automation platform
- Strong understanding of landing pages, funnels, conversion optimization, attribution, and lead nurturing
- Analytical mindset with the ability to interpret data insights into actionable strategies
- Strong writing, communication, project management, and organizational skills
- Able to manage multiple priorities and move projects forward without waiting to be told what to do
Preferred
- Experience marketing directly to homeowners in any of these industries is a strong plus: Home improvement; Home services; Remodeling; Custom closets or cabinetry; Kitchen and bath; Roofing, windows, flooring, HVAC, or similar residential services; Interior design; Residential construction; Other high-ticket B2C or considered-purchase businesses
- Experience with local SEO, Google Business Profile, video marketing, They Ask, You Answer, conversion optimization, and AI marketing tools is also a plus
Benefits
- 401(k)
- 401(k) matching
- Dental insurance
- Employee discount
- Health insurance
- Health savings account
- Paid time off
- Retirement plan
- Vision insurance
SpaceManager Closets
SpaceManager Closets is a Houston-based custom home organization company specializing in the design, manufacturing, and installation of custom closets, garage storage systems, Murphy beds, home offices, pantries, laundry rooms, entertainment centers, and other storage solutions.We help homeowners create spaces that are more functional, beautiful, and organized. From the initial design consultation to manufacturing and installation, our team works to deliver a professional, well-managed experience and a finished product that fits the way each customer lives.Our process combines thoughtful design, advanced 3D CAD software, local manufacturing, and trained installation teams. Customers are able to see and refine their design before it is manufactured, and each system is produced in our Houston facility using computer-controlled equipment and proven production methods.SpaceManager Closets also partners with builders, remodelers, designers, architects, and other trade professionals who need a dependable local partner for custom home organization systems. We support projects ranging from individual homes and remodels to model homes, production builder programs, and larger multi-home opportunities. Our team understands the importance of accurate plans, clear communication, jobsite coordination, schedule reliability, and consistent quality.At SpaceManager Closets, we believe organized spaces make everyday life better. We are proud to serve Houston homeowners and trade partners with custom solutions built around quality, service, and long-term relationships.Learn more at (http://www.spacemanager.com).
Salaries
Posted range
$89K/yr – $107K/yr
Taken straight from the job posting.
The middle of this range ($98K) is 36% below the median base salary for Senior Demand Generation Manager roles in the United States ($152K).
Senior Demand Generation Manager median pay in the United States
Most pay falls between $134K and $165K. Based on 32 salaries.
Marketing Team
Marketing Team Size
2 (10% of company)
Marketing Roles Posted (Last 30 Days)
2
Traffic Signals
Monthly Visitors
4.4K
Monthly Google Ads Budget
$4.2K
Traffic Source Mix
Search
26.8%
Direct
49.2%
Referral
6%
Social
16.6%
Paid
1.3%
Headcount Trend
Current headcount: ~20
Links
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