Account Director
EVERSANA INTOUCH
Chicago, IL (Remote)
$104K/yr - $150K/yrAgencyFull-timeSenior level8+ years exp.
2 hrs ago
Digital Marketing Manager
Chicago, IL (Remote)
$84K/yr - $107K/yr (Est.)Manager5+ years expOther
Posted 4 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Drive multi-channel digital marketing delivery for HDMZ, coordinating analytics, ABM, and creative campaigns with a client-first approach.
- Own planning and execution of campaigns across Google Ads, Bing, Facebook, LinkedIn, and more
- Must-have: 5+ years of digital marketing experience (agency a plus)
- Standout: Strong client-facing storytelling and data-driven recommendations
Job Description
Responsibilities
- Collaborate with account managers, management team, and project managers to meet client needs and maintain a client-first culture
- Develop, propose, implement, and optimize digital ad campaigns across Google Ads, Bing, Facebook, LinkedIn, Programmatic, and Reddit
- Manage SEM and social campaigns within budget to hit client goals
- Fluently analyze and report on client website performance, ad campaigns, and social efforts
- Monitor campaign and website performance with proactive recommendations, A/B testing, and optimizations
- Develop regular website and campaign performance reports with actionable insights
- Leverage inbound and demand-gen best practices and marketing automation to fit campaigns and audiences
- Use generative AI tools to generate personas or insights and improve workflow and strategy
- Generate creative ideas to increase online presence while achieving goals
- Create and manage dashboards and data storytelling for reporting
Requirements
- 5+ Years of Digital Marketing experience (agency a plus)
- Exceptional client-facing experience to discuss planning and performance and translate goals into action
- Knowledge of Digital Marketing & Media platforms and tools including Jira, Funnel, Looker Studio, Google Ads Editor, Keyword Planner, Semrush
- Demonstrated experience with Account-Based Marketing (ABM) is a plus
- Outstanding analytical skills with ability to troubleshoot across multiple digital properties
- Polished communication skills to present professionally under pressure
- Strong blend of analytical, technical, leadership, and business skills
- Excellent organizational skills to plan, prioritize, multitask, and meet deadlines
- Strong sense of visual appeal in slides, documents, and social accounts
- Google Analytics and Google Ads certification required by start date
- Familiarity with the life science industry and regulations affecting healthcare marketing
- Creativity and excellent writing skills
Preferred
- Demonstrated experience with Account-Based Marketing (ABM) is a plus
- Familiarity with the life science industry and regulations affecting healthcare communications and advertising
- Creativity and excellent writing skills
HDMZ
Tech led. Data driven. Science first. HDMZ works with healthcare and science companies to strengthen and transform brands, launch new products, increase sales and connect with people. We are a full-service branding, digital, public relations and integrated marketing communications agency with expertise in life science research, biotech, biopharma, medical device, diagnostics, CROs, medtech and digital health.We are strategists, scientists, creators, and advocates who start each day excited to do what we do best — advance scientific progress, discovery and development through meaningful connections and compelling communication. The central principle we live by is simple, but powerful: Passion in. Out comes great.HDMZ is a member of the 4A's and Confrad.
