Digital Marketing

New York City, NY (Remote)

Salary Not AvailableMid LevelFull time

Posted 2 months ago

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Job Summary

Own cross-channel digital marketing programs, turning market insights into engaging campaigns that lift traffic, engagement, and conversions while aligning branding with design and content teams.

  • Campaign Execution: Plan and optimize multi-platform digital programs to drive reach and ROI.
  • Content & Branding: Create and schedule website, social, and email content that reinforces brand initiatives.
  • Performance & Insights: Track results, produce actionable reports, and adjust tactics to improve outcomes.

Job Description

Responsibilities

  • Plan and execute digital marketing campaigns across multiple platforms
  • Manage social media accounts and online advertising activities
  • Create and schedule content for websites, social media, and email marketing
  • Monitor campaign performance and prepare marketing reports
  • Conduct market research and analyze competitor activities
  • Collaborate with design and content teams on branding initiatives
  • Optimize campaigns to improve engagement, traffic, and conversions

Requirements

  • Bachelor's degree in Marketing, Communications, Business, or related field
  • Knowledge of SEO, SEM, email marketing, and social media advertising
  • Familiarity with tools such as Google Analytics, Meta Ads Manager, and Canva
  • Strong communication, creativity, and organizational skills
  • Ability to manage multiple campaigns and meet deadlines
  • Basic understanding of marketing analytics and reporting

Preferred

  • Previous experience in digital marketing or social media management is preferred
  • Experience with content creation and copywriting
  • Knowledge of video editing or graphic design tools
  • Familiarity with CRM and marketing automation platforms
  • Understanding of current digital marketing trends and strategies

Benefits

  • Opportunities for career growth and skill development
  • Creative and collaborative work environment
  • Access to marketing tools and training programs
  • Flexible or hybrid working arrangements

Headcount Trend

Current headcount: ~5