Responsibilities

• Develop and execute marketing strategies to drive traffic to the Varmodel website
• Create and manage content for social media, blogs, newsletters, and online forums to engage users
• Publish and distribute content across platforms like LinkedIn, Twitter, Facebook, Instagram, and industry-specific forums
• Optimize social media posts for maximum engagement, reach, and SEO benefits
• Track and report on website traffic, audience engagement, and content performance
• Manage and grow Varmodel’s presence on social media platforms
• Identify and engage with influencers, industry experts, and potential customers
• Respond to comments, messages, and inquiries in a timely manner to foster relationships
• Plan and execute social media campaigns, contests, and giveaways to increase reach
• Monitor social media trends and identify opportunities to improve engagement

Requirements

• Strong communication and persuasion skills for outreach and cold calling
• Knowledge of social media marketing, content creation, and digital advertising
• Experience with marketing tools like Google Analytics, HubSpot, Mailchimp, and Canva
• Ability to analyze marketing metrics and optimize campaigns for better performance
• Proactive mindset with a willingness to take initiative and experiment with new ideas
• Strong research and analytical skills to identify trends and opportunities
• Experience with local SEO and Google My Business optimization
• Understanding of paid search (Google Ads, PPC) and how it complements organic SEO
• Knowledge of video SEO and YouTube optimization
• Familiarity with AI-generated content tools and how to optimize AI-written content for SEO

Preferred

• Experience with influencer outreach and building partnerships
• Familiarity with AI-powered marketing tools and experimentation with new channels
• Background in startup or AI company environment

Benefits

• Written recommendation letter
• Practical experience in digital marketing within a fast-growing AI company
• Mentorship from experienced marketing professionals
• Exposure to various marketing tools and strategies