Responsibilities

• Regularly create and update content on Keeneland.com and other website properties as directed by Keeneland’s digital team.
• Assist in creating and implementing campaigns across web, email, and social media.
• Assist in project management and trafficking of creative assets for use in digital tactics.
• Assist in generating content in support of business objectives across web and social media.
• Assist in coordinating and deploying email marketing campaigns.
• Attend meetings with Marketing team and the agency to observe how campaigns are developed from strategy to execution.

Requirements

• Currently enrolled in a college with a focus on Marketing, Communications, Integrated Strategic Communications, or a related field
• Strong communication and interpersonal skills; ability to work with diverse clients
• Proficient in Microsoft Office Suite
• Experience & familiarity with social media platforms (Twitter, Instagram, Facebook, YouTube)
• Ability to lift, push, pull or carry up to 50 lbs.

Preferred

• Interest in the equine industry preferred
• Experience with the Adobe Creative Suite a plus
• Experience with content management systems, specifically Drupal, a plus
• Organized with the ability to prioritize time-sensitive assignments
• Ability to simultaneously manage projects and meet deadlines; creative and flexible